30 PROTECTION TOMORROW
In today ’ s competitive market , the more clients can see the value of protection , the more likely they are to take out cover .
Additional cover your clients can count on
That ’ s why Legal & General have created Umbrella Benefits . An attractive , clear-cut , value-added package , it compromises of two new optional benefits – Fracture Cover and Private Diagnostics – that can be purchased with their personal protection products . As well as access to Wellbeing Support and Rehabilitation Support Services included as standard with their income protection products .
Ultimately , it ’ s a win-win for everyone . It gives you a suite of benefits and services that allow you to meet your clients ’ needs , giving them the choice they want .
Listening to customers
Before they introduced their new Umbrella Benefits offering , they spoke to the people that mattered to advisers – customers .
They discovered that many customers didn ’ t know the level of support that was available to them with their protection products . And they said access to specialists that could offer personalised support and guidance in difficult times was really important .
Also , customers told them that they wanted to ‘ pick and mix ’ the level of protection they needed , which is why they introduced two new paid products .