Marketing
Marketing is the foundation stone of all business activity and it ’ s essential to commercial success . Everything from word-of-mouth to TV advertising is marketing . Every time your staff reply to an email , answer the phone , or send out a letter or catalogue , it ’ s marketing . That ’ s why , no matter how ground-breaking your products or services , without effective marketing your sales will struggle .
Our marketing courses are designed to enable your staff to improve their understanding and skills around this vital area of business . Having staff trained to operate effectively in marketing can make a significant difference to your commercial operations . They can help you find more customers , improve your customer satisfaction , find your competitive advantage , develop new products and service and , ultimately , boost your profits and long-term success .
The start dates of all our courses are flexible to fit around the needs of your organisation . And as learning generally takes place in the workplace , you face minimal disruption to your business .
“ Both students and employers , and earning usually takes place in the workplace , ensuring minimum disruption and maximum convenience to your business operations .”
Name of person and company quoting above
Diploma in Marketing ( Level 5 )
Qualification L5 NVQ Diploma in Marketing ( There is no Level 4 qualification ) Awarding body Duration
City and Guilds
13 -16 months Start / finish dates Flexible . Learners can start and finish at any time of the year . Who ’ s it for ?
What will they study ?
Where will it take place ? In the workplace . What next ?
Cost [ to be confirmed ]
Diploma in Marketing ( Level 3 )
Qualification Awarding body Duration
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Level 3 NVQ Diploma in Marketing City and Guilds 13-16 months Start / finish dates Flexible . Learners can start and finish at any time of the year .
Who ’ s it for ? This course is aimed at people working in mid-to-senior level positions in a marketing environment , such as marketing managers , communications managers or business development managers .
What will they study ?
Where will it take place ? In the workplace . What next ?
Cost [ to be confirmed ]
The course involves a combination of mandatory and optional units , allowing learners to develop their skills and understanding across a range of areas . The four mandatory units are analysing competitor activity , developing a marketing plan , evaluating and improving your performance , and working with other people . Optional units include delivering presentations , using digital and social media , designing marketing promotions , conducting market research and managing supplier relationships .
Learners can progress to a Level 5 Marketing qualification ( there is no Level 4 ) or to a related area , such as sales , customer service or business and administration .