GO Gains AXXESS
NEWS FLASH www . axxess . com . my
‘ Helping Malaysians Fund Their Insurance Protection Through Daily Purchases ’
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GO Communications has been commissioned by innovative insurance benefits provider , AXXESS , to manage its full spectrum of traditional and digital public relations and communications initiatives to promote the brand and fortify its leadership position throughout the country . In addition to running traditional public relations and communications campaigns and initiatives , the agency is also tasked with managing and executing a varied scope of digital and social media initiatives , including content planning and creation , the development and management of AXXESS ’ social media channels ( including Facebook and Instagram ), as well as digital and social media advertising . The timely appointment comes as AXXESS recently rolled out its dedicated Covid-19 insurance plan available to all Malaysians from aged one month to 65 years – the first of its kind in Malaysia . Available only for a limited time , the AXXESS Covid-19 Protect plan offers policyholders a payout of RM2,000 upon being diagnosed for Covid-19 in Malaysia and hospitalized as a result . The plan – underwritten by AIA General Berhad – is valid for a period of three months for a one-time premium payment of only RM28.50 ( inclusive of tax ), making it truly affordable . In addition to AXXESS Covid-19 Protect plan , the company has also gained recognition in recent times for its innovative products and insurance benefits programmes , all of which can be purchased online without
Richard Devaraj CEO of AXXESS
Peter de Kretser CEO of GO Comm
requiring prior medical checkups . Many of these plans also leverage on unique partnerships with other brands , insurance companies , and service providers , making its products truly innovative and affordable . The company also offers inexpensive alternatives to insurance plans that leverages on the daily spending habits of individuals ; via conversion of Petronas ’ Mesra loyalty points , among others . These maverick offerings cater to diverse audiences in Malaysia , many of whom are grossly underinsured . Besides the Covid-19 plan , the company also recently introduced AXXESS Lifeline , a Personal Accident protection plan which offers a combined payout valued at RM500,000 in the event of an accident that leads to death , for an incredibly low premium from only RM9.99 per month . The RM500,000 payout offered by the AXXESS Lifeline includes a lump-sum cash payment of RM100,000 , as well as vouchers and benefits for the essential needs of a family for the next three years , including medical benefits ( inpatient and outpatient ), fuel , groceries , utilities , telco , health and personal care products , clothing , furniture and home appliances , e-wallet top-ups , subscription services , and more .
More information on AXXESS and its unique products and services can be found at www . axxess . com . my .