Property360Digest E-MAGAZINE Issue#4 | Page 30

1. Location This is probably something you’ve already heard countless times – location, location, location. Although most people have heard this, it is quite surprising how little attention is paid to it. Of all the things you could do to rent your property out fast, this is probably the most difficult to change. You cannot change the location of your property. So, it is very, very important you get this right when you decide to invest. Some important location-related questions to ask before investing: Does the property have good connectivity vis-à-vis proper roads, highways, rail links, and bus routes? Is the property close to important amenities like school, hospital, banks, and commercial centres? Are there plenty of job opportunities near your property? The more jobs available or created near your property, the more demand there will be for housing. Is the property close to a good mall? Notice that shopping malls like Midvalley Megamall, The Curve, and One Utama have played pivotal roles in influencing the popularity of its surrounding neighbourhood. What is the current occupancy rate in the neighbourhood like? The above are what we call demand drivers. If there are strong demand drivers for a property, it will probably fare well in the rental market and appreciate handsomely. Ask these questions before investing, and chances are you will be renting out your property easily and fast. 2. Treat Your Property Like A Business If you are in the business of letting I found a tenant for this out properties, then you should be apartment a week later. doing it like a proper business. You will only be successful Several years ago I had with your property’s occupancy a client who was unable to rent rate when you have the correct her property for over 6 months. mindset. That is when you treat When I had a look at the property your property like a business you I sensed why. The property was begin developing the framework dusty and dirty. It had a musty, needed to lure tenants. stale odour lingering inside. There were cobwebs everywhere. It I have a friend who has a looked dreadful. luxurious and large property for rent in Mont Kiara. It is usually I suggested that we clean up difficult to find a tenant for such the whole apartment and stage it properties but he has no problems. nicely. She was very reluctant so He treats his tenants like customers I offered to do it at my own cost and part of his service includes: (yes, I was full of zest then). I got A bottle of very expensive wine the apartment thoroughly cleaned delivered once or twice a year to and washed, re-arranged some of the tenant the furniture, put on bedsheets, Taking his tenant out for lunch or and used a good air-freshener. dinner occasionally Another client of mine goes through a lot of effort to stage her rental properties. When you view any one of her properties, you will fall in love with it. She even sets out the dinnerware on the dining table complete with cutlery and wine glasses. Her apartments always look picture-perfect. Again, she has no problem getting tenants fast. Her property is usually only vacant for a week between tenancies. People who treat their buy-to-let properties like a proper business never seem to have problems with finding tenants. They calculate everything. Every cost that can improve occupancy is an investment to them. However, they do not spend aimlessly. They are prudent enough to balance The apartment looked He gets long-term tenants revenue and costs. so nice even the owner was who are fiercely loyal. He also gets impressed. She offered to change strong recommendations from his the curtains. previous tenants. PROPERTY360DIGEST 30