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Property Hunter Adopts New Property
Search Function on Facebook
F
acebook has extended its expanded search
function, and businesses related to the real
estate industry have jumped on the band
wagon with the launch of the new Property Page.
Property Hunter (PH) has also followed suit and
incorporated this function to their Facebook
fanpage which has close to 10,000 likes. PH is
the first organization in Sabah to incorporate this
search function on their account which is directly
linked to their website that has all the latest
updates in the property sector in Sabah.
Visitors to the PH Facebook fanpage will be able
to use the app to search, like, and crucially, share
all the listed properties. The app is expected to
have a profound effect on the way people search
for properties.
According to Director Michael Hiew, PH expects
to see more people interact with property on
Facebook and see more properties shared across
pages, groups and users. He hopes that this viral
marketing will increase awareness of properties
in Sabah.
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www.PropertyHunter.com.my
When looking for properties via Facebook
Graphs, users can expect to see results based on
relevance and weighting which will immediately
favour agents with detailed property inventories
and well-established business pages. This
innovation echoes the changing preferences in
property search.
Hiew said, “With this new app, we aim to target
the younger generation who are relying more
and more on online platforms to get information
instantly regardless of time or place. The public
is becoming more demanding in this sense and
they want to quickly find the best property for
their very specific requirements. With all this
information available with a click of a button we
will definitely see the game changing in the near
future.”
Besides searching for property listings, users can
also interact with the PH team through Facebook.
For more information, visit www.facebook.com/
PropertyHunterMalaysia.
/// HOT TOPIC
Visitors to the PH
Facebook fanpage will
be able to use the app
to search, like, and
crucially, share all the
listed properties. The
app is expected to have
a profound effect on the
way people search for
properties.