PROOF Dec 2018 | Page 5

5 Taste Read the label There is more to a food package than meets the eye. Watch how some fancy packaging transforms our high-sugar, high- fat granola into a seemingly nutritious treat! 37 Pg. Publication Info Published by: Blueprint Creative Inc. Meet the Chef Local chefs give their favourite recipes, using all local ingredients. Creative Director: Catherine Rock Email: [email protected] 48 Pg. Copy Editor: Zahra Spencer Design and Layout: Bryan Frederick, Lynelle Caines, Sean Porte, Nikki Holder, Danielle Archer Contributors: Shara Spencer, Zahra Spencer Cover: Lesley Chapman-Andrews (Miss Universe Barbados 2017) Proof Magazine Issue 01, December 2018. For advertising inquiries please contact: Renee Newsam: [email protected] Shani Leacock: [email protected] Photographers: Shae Lashley, Himal Reece Printed by: COT Holdings Ltd. Blueprint Creative Inc. Smell First Floor, Arnold Christie Complex, Lot 10, Lower Estate, The Aroma of Nostalgia Smells just like home! Scents and memories go together like PB&J. Keep reading to find out how! 60 Pg. Coffee Culture It’s delicious. It’s invigorating. It’s fragrant. It’s coffee! And it’s taking over Barbados. Find about Barbados’ budding coffee culture. St. Michael, Barbados Tel: (246) 427.1469/436.1522 23 Pg. Fax: (246) 436.1649 www.blueprintcreativeinc.com The cover and content of Proof Magazine are fully protected by Blueprint Creative Inc. and cannot be reproduced in any form without written permission. Disclaimer: The opinions expressed in these pages are those of the writers and do not necessarily reflect the views and opinions of Blueprint Creative Inc., or any of its advertisers and collaborators. About Blueprint Creative Inc. Blueprint Creative is a Barbados-based strategic branding agency that helps companies build their brand, so they can grow their business. We are a team of over 20 The Regulars: brand consultants, problem-solvers, idea generators, entrepreneurs, designers and copywriters, who have studied, trained and gained working experience in a Pg. 46 Real-life Pg. 34 A saturated job market, a struggling economy and more. Read about the concerns facing Bajan millennials in 2017. Concepts We Wish Were Real Taking “what if ’s?” and turning them into reality. range of countries, including Barbados, The Bahamas, Canada, Jamaica, Trinidad & Tobago, the UK and the USA. Our name drives our approach to our work. We believe that every brand project should have a well- thought-out strategy (The “Blueprint”) designed to help the business to grow. The inspiration, imagination and inventiveness (The “Creative”) that we pour into each project brings the strategy to life. Using this Pg. 16 The Booklist Looking to be inspired, entertained or informed? There’s a book for that. Pg. 52 Fired-Up: The Taste Test How do our hometown favourite food brands measure up on a global scale? We put a local rum and a local ice cream to the test with our blind taste test. approach of “beauty + brains”, we’ve helped our clients build stronger brands and stronger businesses.