PROMAG THIRD QUARTER 2014 - VOLUME 22 NUMBER 3 | Page 14

cover story SAMSUNG CORPORATE AV INTEGRATION – A SEAMLESS BLEND OF STYLE AND FUNCTIONALITY The ultimate accolade for any lighting, sound and image control installation is to see the users instinctively operating the systems, without any training. After working three days solid to install audio-visual and control systems at Samsung’s head offices in Bryanston, Corporate AV Integration arrived to hand over to the client. They were chuffed to see that the four training rooms they’d kitted out were already being used and that trainers were taking to the technology like a kitten to milk. Perhaps this had something to do with the elegance of the technical solution. 12 PROMAG – third quarter 2014