Program Success August 2009 | Page 25

PROGRAM SUCCESS – AUGUST 2009 PAGE 25 Celebrate National Black Business Month Buy Black By Dr. Robert M. Spooney Executive Director of the African-American Chamber of Commerce of Central Florida The Month of August is National Black Business Month. We should celebrate by buying products and conducting business with a Black owned firm. The latest statistics on how American workers spend their time helps explain why National Black Business Month was created. Essentially National Black Business Month is a way to channel the economic power of African-Americans through their own communities. The average African-American worker spends 8.6 hours a day working and 0.6 hours shopping. The average worker in general spends 8.3 hours working and 0.4 hours shopping. That means we’re working 2.1 hours per week more and shopping 1.4 hours more. Seeking out at least one black business per day during the month of August means you’re likely to find firms that you would like to do business with. I suggest you start with a deposit in a black-controlled bank or financial institution. You can find a list of banks at blackmoney.com. While shopping for groceries seek out one or more of the growing number of products produced by black manufacturers. Black book stores help preserve our heritage and are the launching pad for new authors. Make sure you find one. . As this is the 100th year anniversary of the NAACP, August would be the perfect month to renew or take out a membership in a local, state or national civil rights organization. If that doesn’t seem like a business to you, consider this. D. Parke Gibson wrote a book called the $30 Billion Negro in 1968. Now, blacks in Illinois alone have that much yearly income. If you’re wondering how this impacts you, consider this. More than 60 percent of the black labor force works in occupations where the average yearly wage is less than the national median. That short order cook who’s been pleasing customers for decades can be transformed from a minimum wage worker to an employer with the right support to open her own restaurant. The patient janitor who can fix anything can put five more folks to work with his own maintenance company. Contrary to stereotype, there’s nothing wrong with our work ethic, just who we’re working for. There are well over 1.7 million African American owned businesses in the U.S. If we spent $50 on each business for one day we would generate $85 Million Dr. Robert M. Spooney dollars in sales for one day. If we spent $50 at each business for 31 days we would generate $2.6 Billion in annual sales in a month or $31 Billion in a year. Your stimulus package is in your pocket. Instead of buying “stuff” because it’s most expensive, African-Americans and their friends must return to the question that Rep. Adam Clayton Powell Jr. asked in Harlem in the 1940s when he led mass consumer campaigns — how many blacks are being employed when I buy this product or service? If we don’t ask it, no one else will. BUY BLACK IN AUGUST. We’d like to hear from you about how you are seeking out the businesses that are keeping our culture and neighborhoods alive. Make a comment by sending us an email at [email protected].