Professional Sound - December 2021 | Page 11

2022 NAB Show to Add ‘ Intelligent Content ’ Showcase
A new showcase will explore the transformative impact of data , artificial intelligence , and automation on the media and entertainment industry at the 2022 NAB Show , which will run from April 23-27 at the Las Vegas Convention Center .
The Intelligent Content showcase will feature networking events , future-focused exhibits , and educational programming that will introduce new trends in production automation , content customization , and immersive experiences . AWS , MediaKind , and Microsoft will anchor the showcase , which will highlight new engagement opportunities presented by always-on platforms and emerging networks , and the role data will play as the industry opens new monetization models .
“ Intelligent content ” is the fourth content pillar created for NAB Show , joining the previously announced “ create ,” “ connect ,” and “ capitalize .” NAB Show registration is now open for access to the show floor and select education content . Registration for paid conferences and workshops will be available soon .
For more information , go to www . nabshow . com .
PROFESSIONAL SOUND 11