Professional Lighting & Production - Summer 2019 | Page 44
44 PL&P
EMPLOYMENT
Marketing Project Manager - Pro Visual,
SFM (Dorval, Quebec)
SFM is Canada’s leading service provider
for global brands within the audiovisual,
live entertainment, and media production
industries. We are currently hiring a
Marketing Project Manager for SFM Pro
Visual. The Marketing Project Manager will
lead the formulation and execution of a
comprehensive marketing strategy for the
portfolio of brands within the SFM Pro Visual
Business unit.
This position caters to an individual
who has a marketing background within
the professional lighting industry. The ideal
candidate is customer-driven, strategic, and
demonstrates an excellent understanding
of lighting technologies in order to develop
valuable content for customers and sales
representatives.
Main Duties & Responsibilities
• Participate in the development of
overall annual Pro Visual marketing
communications plan that outlines
specific campaigns and activities
designed to achieve agreed
upon business objectives. Plans
potentially include the following:
lead generation marketing, digital
marketing, social media, events
and trainings, advertising, content
creation, public relations.
• Manage marketing campaigns from
inception to optimization.
• Lead the development of product
launch strategies.
• Using the Graphic Designers as
resources, assume direct ownership
of all projects and initiatives that
require execution from a brand-
specific perspective.
• Ensure that projects are executed
successfully: on-time, on-budget,
and on-message.
• Develop sales and communication
tools (lighting spec sheets, product
demonstration videos, product sell
sheets).
• Develop and implement activities
for lead generation online, at
tradeshows, and networking events.
• Understand, implement, and
maintain current and new digital
platforms and web solutions for
lead generation
• Design account-specific promotions
in conjunction with the Brand
Management and Sales teams.
Qualifications
• 5+ years’ experience running
marketing strategy and campaigns.
• Understanding of lighting
technologies and the lighting
industry.
• Prior experience with lighting in
production and rental industry or
architectural/architainment lighting
installations.
• Exceptional leadership and
interpersonal communication skills.
• Passionate about the customer
experience.
• Ability to write engaging copy
for communication campaigns in
English and French (spec sheets,
press releases).
• Proficiency in using social media
(LinkedIn, Twitter, Instagram,
Facebook).
• Ability to use Adobe Creative Suite
an asset.
If you have these qualifications and
would like to join our team, you can
submit your C.V. by mail or by e-mail to
[email protected].
Lighting Technician
Creative Stage Lighting is always accepting
resumes from experienced individuals
for the position of touring technician.
Candidates must have a strong background
in the concert touring field.
Seeking technicians with experience
as crew chiefs, dimmer technicians, and
moving light technicians. Commercial
Drivers License and ability to relocate is a
plus.
Please send resumes to:
Creative Stage Lighting Co. Inc.
PO Box 567
North Creek, NY 12853
Or email to:
[email protected]
NEED A DYNAMITE EMPLOYEE?
Find the perfect person for the position you
need to fill by placing a classified ad RIGHT
HERE! Use this space to find the person who
will take your company to the next level!
Call Maureen Jack at 905-374-9012, FAX
888-665-1307, e-mail: mjack@nwcworld.
com for details. You can also submit your
classified online at
www.professional-lighting.com.
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