Pro Installer September 2013 - Issue 06 | Page 2

2 SEPTEMBER 2013 PRO INSTALLER PRO NEWS ISSUE 06 September 2013 If you would like to find out more about the PRO Installer... Write to: Office F2, Holme Suite, Oaks Business Park, Oaks Lane, Barnsley, S71 1HT. Tel: 01226 321 450 Fax: 01226 730 825 Email: [email protected] All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronically or mechanically without the consent of Clearview Group Ltd and any of its subsidiaries. Whilst every effort is made to ensure accuracy, this publication does not accept liability for errors, printing or otherwise appearing in this publication. The views expressed by contributors are not necessarily those of the editor or publisher. www.proinstaller.co.uk NEW LOOK FOR ROOFLINE WEBSITE Freefoam Building Products announce the launch of a new version of its consumer website myrooflinematters. co.uk. but, as with many online projects, constant monitor- Working with web design agency Fusion Design the site has been given a fresh new look that incorporates features to make it faster for users to navigate the site and easier to find information. The site has been a great success since its launch in 2012 with Freefoam seeing a steady increase in traffic over the last 12 months ing of site traffic, key word performance, visitor search preferences and feedback from users has highlighted areas for modification and improvement. The new site features several key areas; ‘The roofline guide’ explains what roofline is, the products needed and the mechanics of how roofline is replaced. ‘The Freefoam solution’ highlights the benefits of using Freefoam products including long life guarantees, colour options and low lifetime costs. Louise Sanderson UK Marketing Executive explained, “Our key aims were to simplify the customer journey and show how using myrooflinematters takes the hassle out of getting a quote for roofline work. This site is generating high quality qualified leads, which result in business for installers and sales for stockists.” For further information on Freefoam call 01604 591110, email [email protected] or visit www. freefoam.com Climate cools the sizzling summer According to Climate’s managing director Alan Atkinson, the soaring temperatures throughout June and July sparked a surge in sales of Climate roofs, particularly in the retro-fit market. “The recent hot weather has proved quite frustrating for people with a polycarbonate roof as they have not been able to enjoy their conservatory at a time when they have most wanted to,” Alan comments. “Many homeowners have discovered they don’t have to buy a new conservatory to significantly improve performance, they can simply replace their tired old roof Do you have something you need to get off your chest? Send your real-life work-based stories, industry questions and business annoyances to [email protected] with Climate. Climate roofs can reflect up to 78% of the sun’s rays, making them ideal for installations where there is increased exposure to sunlight. “Climate also offers enhanced thermal performance, meaning the conservatory can be used all year round, and has a self-cleaning coating for a low maintenance, high shine finish. Sales have proved exceptional throughout the summer months.” “Most consumers will only buy one, maybe two conservatories in their lifetime, meaning installers constantly need a stream of new sales leads. But rather than always searching for new business, installers should consider contacting old customers and offering them an upgrade to a Climate roof.” For more information call the Climate Sales Office on 01639 823778 Numbers Are Falling In Fatal Injuries To Workers The latest HSE statistics have revealed a fall in the number of workers killed in Britain last year. Provisional data shows that 148 workers were fatally injured between April 2012 and March 2013, compared to 172 in the previous year. The overall rate of fatal injury has dropped to 0.5 per 100 000 workers, below the five-year average of 0.6. Britain has had one of the lowest rates of fatal injuries to workers in leading industrial nations in Europe consistently for the last eight years. There were 20 fatal injuries to workers in manufacturing, lower than the five-year average of 28. There were 39 fatal injuries to workers in construction, 26% lower than the average figure of 53. There were 423 members of the public fatally injured in accidents connected to work. Of these deaths, 310 (73%) related to incidents occurring on railways (including acts of suicide or trespass). Find out more at: http:// www.hse.gov.uk/statistics/ fatals.htm