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NOVEMBER 2015 PRO INSTALLER
PRO NEWS
www.proinstaller.co.uk
The Road to Success
Belfast-based home improvement
specialist and Network VEKA Member
Company, Betterhomes has capitalised
on the installer organisation’s unrivalled
marketing support, instating brand new
liveries on its 17-strong fleet of vehicles.
Committed to using industry-leading PVCu door and
window systems from The
VEKA UK Group, Betterhomes – as a Network VEKA
member – is regularly audited to ensure it maintains
the organisation’s required
standards. As a result, it
contributes to the Network’s
collective customer satisfaction rates, which average
around 97% compared to an
industry standard of just
83%.
Betterhomes Director David
Boyd commented: “Besides the
prestige that comes with being
part of the country’s leading
installer organisation, one of the
main benefits of Network VEKA
membership is the marketing
support it offers.
“We use the online marketing
portal on a daily basis and have
created lots of professional-looking marketing materials at the
click of a button.
“As another factor that makes
Network VEKA’s marketing offering unique, it makes sense for
companies to use Steve’s likeness
in the most visible way possible –
their vehicles being an excellent
case in point.”
David continues: “We’ve
achieved a consistent and professional look across all our
vehicles, giving equal weighting
to our brand, contact details,
Network VEKA and, of course,
the eye-catching graphic of Steve
Davis! What’s more, for each van
that we photograph with com-
pleted graphics in place, Network
VEKA rewards us with £100 cashback off the costs.
“Even our staff clothing now
proudly displays Network VEKA
branding – it’s invaluable to us as
a selling tool and really sets us
above the competition.”
Visit Network VEKA’s online
marketing portal www.
networkveka.co.uk
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