20
NOVEMBER 2015 PRO INSTALLER
PRO NEWS
www.proinstaller.co.uk
BUILDING A
NEW TEAM
Purplex, the full service window
industry marketing agency, has
appointed Mike Pickering to head up
the company’s new London office.
With a background that
includes construction and
property, Mike joins Purplex
from a leading London digital
marketing agency. He was
also part of the marketing
team at Regus PLC, the
£1.6billion property company
that operates 2,300 business
centres in 106 countries.
“I am delighted to join Purplex
at this very exciting time. The
company is a true full-service
agency with a sharp commercial
edge that really benefits clients.
I’ve watched Purplex grow over
several years and help their clients
dominate their respective markets,
and it’s a real honour to head up
their new London office.”
Mike will be working closely
with clients in the wider archi-
tectural, building products and
construction industries, in both the
trade and specification markets.
Purplex Managing Director, Andrew Scott, said: “Our new London office will help us support
national and international clients
better and act as a springboard
for further growth. Mike has
worked both the client and agency side and is an experienced
Marketing Manager, operating at
senior corporate level. He is also
very hands on, and we are looking forward to building our new
London team.”
The new London office is
located on the Strand, next to
Trafalgar Square. For more
information contact visit
www.purplexmarketing.com
George Clarke
signs up for
another year
George Clarke has agreed to continue his work with IG Doors to
promote its Truedor brand for another year following the success of
its initial partnership. The TV personality so well known to so many
will continue his role as an ambassador for Truedor and will play an
even bigger part in the marketing efforts in the coming 12 months.
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Sales and Marketing Manager for the Truedor brand
Richard Kirman confirmed
the news and announced:
“We are absolutely delighted that George has agreed
to continue working with IG
Doors.
“From our point of view the
relationship with him has been an
outstanding success; but we know
he is very passionate about brand
integrity.
“He is a great ambassador for us;
he understands what a composite
door does to a building, and the
guidance and thinking he has given to us have been outstanding.
“He has great credibility with the
home owners – he is very much
a trusted name, and our installers
feel very comfortable selling a
product endorsed by him. He is
not a celebrity endorsement for
the sake of it; he is a ‘celebrity’
who has great credibility for the
type of product we sell and the
nature of where those products
are installed.”
Commenting on his decision to
sign up with Truedor for a further
12 months George commented: “I
am really pleased to continue my
work with the team at Truedor.
My background is buildings, and
its understanding of the subject
was a real breath of fresh air.”
Visit www.truframe.co.uk