Pro Installer May 2019 - Issue 74 | Page 23

MAY 2019 | 23 INSTALLER ZONE CUSTOMADE GROUP REVEALS THE SECRETS TO ACHIEVING BUSINESS GROWTH AT FIT After revealing that it will be launching a string of new developments at FIT to add value to customers’ businesses, Customade Group has now announced it will also be running a series of focused business seminars to help installers get ‘digitally fit’. Customade Group’s stand (L20) is where dig- ital expert John Bonney will be talking about the advanced lead conversion app at 11am each day and at 3pm on Tuesday 21 and Wednesday 22 May. Available on desktop and mobile, the new app allows installers to manage and follow-up quotes with ease. The fully personalisable app even follows up quotes automatically and prompts users to move on to the next stage; helping install- ers win more business and reduce the amount of time spent on paperwork and administration. REAL Aluminium’s cate- gory director John Adams will be hosting seminars at 1pm on Tuesday 21, Wednesday 22 and Thurs- day 23 May. He will show delegates how to quote and order REAL Aluminium products 24/7 and share his top tips on how to maxim- ise the potential of alumin- ium. Customade Group’s CEO David Leng will also be presenting alongside John Bonney with an in-depth marketing seminar on ‘Skills Thursday’ in the Dis- covery Theatre. On Thurs- day 23 May at 1.45pm, they will provide an overview of traditional and digital marketing techniques, give advice on how to get the most out of social media and discuss how to max- imise SEO and generate leads. Seats are available on a first come, first served basis. David Leng said: “Mar- keting and technology are changing fast and, for those installers who just want to concentrate on fitting windows, keeping up to speed can be a chal- lenge. Our seminars will cut through all the jargon and show them it can be straightforward. As their partner for growth, we will give them the latest tools and the most effective ways to succeed. If you want to get ahead in the digital world, this is a ‘not be missed’ seminar. “The knowledge and expertise of Customade Group is one of the rea- sons why our new indus- try-leading customer package is so formidable. The developments we will show at FIT will deliver val- ue to their businesses, help them win new customers and achieve long-term growth. This is all about giving them the right tools for the job and it has only been possible by the hard work of the Customade team. I am looking forward to showcasing the results their effort and commit- ment.” www.customade.co.uk