Tommy Trinder has established itself as go to app for installers across the UK looking to wow customers and win more orders . Now the firm is rolling out in The States , with a launch to the Eastern Seaboard on Valentine ’ s day .

“ American window and door software seems to suffer from familiar problems ; the tech is built to serve manufacturers not

we ’ re honoured to introduce British innovation to the U . S . market

installers . It ’ s great for running factories , but not so great if you are in a customer ’ s house trying to make a sale . It feels like there is a Tommy Trinder shaped gap in the U . S . market for software that is doddle to use and helps installers sell .”

Making the app fit for purpose for American window installers has thrown up a number of technical challenges , however .

“ The language is surprisingly different , for one thing ,” says Chris . “ Glass is tempered not toughened , Georgian squares are grilles and if you want back-toback spacers you ’ ll be looking for ‘ simulated divided lights ’!’”

Address formats , telephone numbers and even paper sizes have all had to be adapted to suit U . S . standards . But perhaps the biggest challenge for team Tommy has been to allow American

installers to quote and sell in feet and inches ; a change that has taken several months and some 3,500 lines of computer code to affect .

A key ingredient in Tommy Trinder ’ s UK success has been the app ’ s ability to quote any product , in any material from any supplier .

“ It ’ s pretty common for an installer to have to source from multiple suppliers on one job nowadays - a composite door , some sash windows and an aluminium bifold , for example ,” says Chris . “ Often this means juggling a plethora of pricing apps , spreadsheets , and pricing books just to get the quote out of the door . It drives installers nuts ! Our market research suggests the same is true in the USA . We ’ re looking forward to helping US retailers easily combine all their vinyl , fibreglass , aluminium , wood and steel windows and doors all in one app .”

In preparing for launch Tommy has worked closely with the Department of Business and

Trade , the government department dedicated to supporting UK businesses to invest , grow and export . And , on the marketing side , the company have formed forged a positive working partnership with Chicago based digital marketers , Logical Media Group . Chris O ’ Neill , CEO of Logical is excited :

“ Tommy Trinder ’ s pioneering technology has transformed how UK . window and door professionals ’ price and win business .