Pro Installer June 2021 - Issue 99 | Page 44

Business
44 | JUNE 2021

Business

Read online at www . proinstaller . co . uk

ANOTHER WIN-WIN FROM ADMINBASE WITH NEW CUSTOMER SELF-SERVICE PORTAL

AdminBase has further extended the easy functionality of Britain ’ s most popular installer management system with the addition of a new feature that quite literally allows retail customers to help themselves . The new portal is offered to all new and existing users of the web based version of AdminBase at no additional cost .
By allowing customers to log in and track their order and carry out other key tasks for themselves , installers can free-up busy personnel for other tasks . Customers are happier because they enjoy immediate response any time of day and night ; and installers reduce costs whilst improving customer satisfaction ratings . Another winwin from AdminBase .
Consumers ’ customer service expectations have grown dramatically in recent years , as have frustrations with what are now regarded as archaic ‘ customer service ’ call-queuing and repeated messages . Now window , door and conservatory installers can offer ‘ Amazon ’ -style self-service
facilities with AdminBase ’ new feature . Easily added to and accessed through existing websites , homeowners can check progress of their order as often as they wish and at a time to suit them .
Customers may also confirm survey and installation appointments and , when their installation is complete , raise a service call for any post-installation snagging that may be required . Crucially , customers may also settle invoices through the facility , again providing convenience for the homeowner and saving time and effort for both customer and installer .
Installers control all information that is available through the portal . Once activated
, all data is updated automatically as projects are progressed through Admin- Base .
The Self-Service portal is expected to have a similar impact on customer satisfaction as well as installer efficiency and cost reductions , as the AdminBase automated customer communications system that sends SMS or email messages to customers at each stage of an order . Users of the comms system have reported significant reductions in administrator staffing levels as a result of customers being proactively and automatically being updated about their orders ; the new self-service portal is expected to have a similarly dramatic effect .
The AdminBase Customer Self-Service Portal will be included on all new AdminBase installations from the beginning of May 2021 , with all existing customer systems being progressively updated from that date .
www . abinitiosoftware . co . uk

MUCH MORE THAN A MARKETING PLATFORM

Connect , the fully integrated digital resource centre from Epwin Window Systems , gives fabricators and installers what is believed to be the industry ’ s largest and most valuable online portal which far outreaches comparative industry platforms . It provides a vast range of support
tools , discounts , training and more to add value to both fabricators and installers ’ businesses .
Gerald Allen , Marketing Manager at Epwin Window Systems , said : “ Connect brings together all our technical , commercial sales and marketing support , plus a lead generation mechanism that passes retail and commercial
leads to fabricators and installers . There is also access to rolling discounts from our industry partners . It embraces the power of today ’ s digital technology to help them drive sales , grow profit and simplify all access points .”
Customers can access the system with their unique , secure logins and automatically see content and systems ’ brands relevant to them , whether they ’ re a
fabricator or an installer . There is a dedicated section for technical documentation , and for commercial fabricators , there is free access to Barbour ABI , the leading provider of building project leads . Marketing collateral includes image libraries , bespoke creative services , brochure downloads , PR and tailored social content to help customers across all marketing touchpoints .
There are also details on the
many affiliate programs and exclusive discounts that customers can tap into from Epwin Windows Systems ’ approved industry partners . This includes the BM TOUCH software platform for lead generation , quoting and ordering online , training programmes from national industry experts and access to discounted cloud-based job management software through Onsite 7 .
www . epwinwindowsystems . co . uk