News
Read online at www . proinstaller . co . uk
JULY 2018 | 17
News
EUROCELL MODUS TAKES PRIDE OF PLACE FOR LIONCOURT HOMES
Good looks , a traditional appearance and a palette of ‘ heritage ” finishes have enabled the Modus flush casement PVC-U window system from Eurocell to persuade a Gloucestershire planning authority that it is a worthy alternative to timber windows .
Bentham Green is in an Area of Outstanding Natural Beauty that comes under the jurisdiction of Tewkesbury Borough Council ’ s planning department , which uses the Cotswold Design Code as its
reference . When Lioncourt Homes bought the plot with detailed planning permission for 49 homes , it discovered that the planners were insistent upon flush casement windows .
Lioncourt Homes contacted Eurocell – the UK ’ s leading manufacturer , distributor and recycler of window , door , conservatory and roofline products – which introduced it to the Modus range and to A & B Glass , the Tewkesbury-based fabricator and installer . Together they approached the
planning authorities with samples and with photographs of similar developments where the original timber windows had been replaced with inappropriate aluminium and PVC-U equivalents within months .
Coming with a 12-year guarantee , the Modus system is available in nine solid and woodgrain-effect colours , all of which are available with white internal finishes to create a light and airy living environment .
www . eurocell . co . uk / bim
Record-Breaking Month
Virtuoso Doors has celebrated its biggest sales month ever in the history of the business .
Since becoming part of Customade Group in 2017 , Virtuoso Doors ’ sales have grown at phenomenal pace . Now Virtuoso has announced that May was a record-breaking month for the business with sales up by 50 % on the same period last year .
Virtuoso Doors ’ customer Windows 4u ( Scotland ) has also celebrated a record month . Drew Smith , director , congratulated Virtuoso Doors and said : “ Well done to you all on your fantastic growth . Your professionalism and service has helped my company to also achieve a record-breaking month .”
Virtuoso ’ s growth strategy is underpinned by new product development and much of the firm ’ s success has been driven by the market response to Virtu-AL – the ultra-modern aluminium textured , non-woodgrain finish composite door . With a stylish aluminium textured architectural appearance that ’ s virtually indistinguishable from the real thing , Virtu-AL looks and feels nothing like a traditional composite door , yet it benefits from all the characteristics of a composite door . Its rising popularity among installers now means that it accounts for a large proportion of Virtuoso Doors sales .
www . virtuoso-doors . co . uk
Competition winner celebrates new windows
An East Sussex woman is treating her two children to a family holiday with the money she ’ s saved by winning new windows from Saint-Gobain Building Glass . The glass company offered the chance to win up to £ 10,000 towards the cost of new high-performance windows in a competition to help launch its new Planitherm Network . Karen Bulmer , a parttime admin officer for the NHS is the first winner of the quarterly prize draw ,
SUPALITE CELEBRATES TELESALES SUCCESS WITH INSIGHT DATA
One of the UK ’ s leading tiled roof manufacturers , SupaLite has seen incredible success from their telesales campaign , conducted by industry data specialists Insight Data .
Preston-based SupaLite , which specialises in lightweight replacement tiled roof systems for both conservatories and orangeries , joined forces with Insight Data ’ s experienced where Planitherm installers encourage their customers to win back the cost of their windows and installation , up to the value of £ 10,000 .
telemarketing team to promote their retro-fit product range .
Telemarketing is one of Insight Data ’ s fastest growing services , providing an opportunity to create campaigns for lead generation , market research , appointment setting and customer surveying . Taking advantage of Insight ’ s unrivalled industry prospect data and their highly-experienced in-house telemarketing team
Ms Bulmer spent £ 3894 on new white uPVC casement windows from Whiteline Manufacturing , which were installed by
means businesses have a full telesales operation at their disposal , without the overheads .
In addition to telesales campaigns , email marketing and direct marketing , Insight ’ s industry-specific prospect data powers Salestracker , the firm ’ s groundbreaking online prospect database , CRM system and integrated email marketing platform . Providing up-to-date contact details
Heathfield Windows , with Planitherm Energy Standard glass supplied by Glassolutions in Canterbury . She said : “ I couldn ’ t believe I ’ d won and was waiting for the catch . It took me a while to realise it was true , and that I ’ d actually be getting my money back ”.
Ms Bulmer is planning to purchase a new boiler and take her children Jack aged 12 and 9-year-old Iris on holiday to Centre Parcs , with the money she ’ s won .
www . planitherm . com
and business information for over 60,000 potential customers , Salestracker has helped some of the industry ’ s biggest names effectively target new customers in their area and across the country .
www . insightdata . co . uk