News
Read online at www. proinstaller. co. uk
JULY 2018 | 17
News
EUROCELL MODUS TAKES PRIDE OF PLACE FOR LIONCOURT HOMES
Good looks, a traditional appearance and a palette of‘ heritage” finishes have enabled the Modus flush casement PVC-U window system from Eurocell to persuade a Gloucestershire planning authority that it is a worthy alternative to timber windows.
Bentham Green is in an Area of Outstanding Natural Beauty that comes under the jurisdiction of Tewkesbury Borough Council’ s planning department, which uses the Cotswold Design Code as its
reference. When Lioncourt Homes bought the plot with detailed planning permission for 49 homes, it discovered that the planners were insistent upon flush casement windows.
Lioncourt Homes contacted Eurocell – the UK’ s leading manufacturer, distributor and recycler of window, door, conservatory and roofline products – which introduced it to the Modus range and to A & B Glass, the Tewkesbury-based fabricator and installer. Together they approached the
planning authorities with samples and with photographs of similar developments where the original timber windows had been replaced with inappropriate aluminium and PVC-U equivalents within months.
Coming with a 12-year guarantee, the Modus system is available in nine solid and woodgrain-effect colours, all of which are available with white internal finishes to create a light and airy living environment.
www. eurocell. co. uk / bim
Record-Breaking Month
Virtuoso Doors has celebrated its biggest sales month ever in the history of the business.
Since becoming part of Customade Group in 2017, Virtuoso Doors’ sales have grown at phenomenal pace. Now Virtuoso has announced that May was a record-breaking month for the business with sales up by 50 % on the same period last year.
Virtuoso Doors’ customer Windows 4u( Scotland) has also celebrated a record month. Drew Smith, director, congratulated Virtuoso Doors and said:“ Well done to you all on your fantastic growth. Your professionalism and service has helped my company to also achieve a record-breaking month.”
Virtuoso’ s growth strategy is underpinned by new product development and much of the firm’ s success has been driven by the market response to Virtu-AL – the ultra-modern aluminium textured, non-woodgrain finish composite door. With a stylish aluminium textured architectural appearance that’ s virtually indistinguishable from the real thing, Virtu-AL looks and feels nothing like a traditional composite door, yet it benefits from all the characteristics of a composite door. Its rising popularity among installers now means that it accounts for a large proportion of Virtuoso Doors sales.
www. virtuoso-doors. co. uk
Competition winner celebrates new windows
An East Sussex woman is treating her two children to a family holiday with the money she’ s saved by winning new windows from Saint-Gobain Building Glass. The glass company offered the chance to win up to £ 10,000 towards the cost of new high-performance windows in a competition to help launch its new Planitherm Network. Karen Bulmer, a parttime admin officer for the NHS is the first winner of the quarterly prize draw,
SUPALITE CELEBRATES TELESALES SUCCESS WITH INSIGHT DATA
One of the UK’ s leading tiled roof manufacturers, SupaLite has seen incredible success from their telesales campaign, conducted by industry data specialists Insight Data.
Preston-based SupaLite, which specialises in lightweight replacement tiled roof systems for both conservatories and orangeries, joined forces with Insight Data’ s experienced where Planitherm installers encourage their customers to win back the cost of their windows and installation, up to the value of £ 10,000.
telemarketing team to promote their retro-fit product range.
Telemarketing is one of Insight Data’ s fastest growing services, providing an opportunity to create campaigns for lead generation, market research, appointment setting and customer surveying. Taking advantage of Insight’ s unrivalled industry prospect data and their highly-experienced in-house telemarketing team
Ms Bulmer spent £ 3894 on new white uPVC casement windows from Whiteline Manufacturing, which were installed by
means businesses have a full telesales operation at their disposal, without the overheads.
In addition to telesales campaigns, email marketing and direct marketing, Insight’ s industry-specific prospect data powers Salestracker, the firm’ s groundbreaking online prospect database, CRM system and integrated email marketing platform. Providing up-to-date contact details
Heathfield Windows, with Planitherm Energy Standard glass supplied by Glassolutions in Canterbury. She said:“ I couldn’ t believe I’ d won and was waiting for the catch. It took me a while to realise it was true, and that I’ d actually be getting my money back”.
Ms Bulmer is planning to purchase a new boiler and take her children Jack aged 12 and 9-year-old Iris on holiday to Centre Parcs, with the money she’ s won.
www. planitherm. com
and business information for over 60,000 potential customers, Salestracker has helped some of the industry’ s biggest names effectively target new customers in their area and across the country.
www. insightdata. co. uk