Business
44 | JANUARY 2025
Business
Read online at www . proinstaller . co . uk
FURTHER STRENGTH FOR STELLAR ALUMINIUM TEAM
FREEFOAM ‘ PERFECT PARTNER ’ FOR PRINCIPALITY PLASTICS WAREHOUSE
Freefoam Building Products Ltd has been described as key to the growth of new customer Principality Plastics Warehouse Ltd , supporting the specialist stockist with leads and new business opportunities .
Principality Plastics Warehouse is a multi-discipline distributor of plastics and building products , selling to trade and DIY customers in the South West and Wales . It has branches in Cardiff , Gelli , Swansea , and Gloucester .
Founded in 1992 , the company was acquired in 2023 by a team including Matthew Epps ( now MD ), who saw an opportunity for growth – and saw Freefoam as the perfect partner .
“ Freefoam are different to most suppliers in this industry , they ’ re a manufacturer only ,” explains Matthew . “ Most of their competition are manufacturers but they also have trade counters . Freefoam are just focused on the distributors , the independents , which is the perfect fit for us .”
Matthew continues : “ Freefoam is key to our growth plans , and that ’ s from the day we sat down with their team in July 2024 . We carefully thought out how we can work together and grow the business .
“ We stock the full range of Freefoam products : soffit , fascia , window trims , interior panelling , and cladding .
But one of the key products in this partnership is the Fortex ® range of cladding . It ’ s a new market for us and we see massive growth in that area with existing customers - but it can also bring a lot of new customers to our business .
“ Freefoam gave us lots of support as a new customer . They assisted with lots of product promotions and launches in the early days , we ’ ve had specials on Fortex ® cladding , and joint social media campaigns . We had members of their staff in the branch for the initial launch . They ’ re always available , always communicating . We ’ re really happy with the partnership . They ’ re the perfect partner for our business .”
Steve Shaw , Freefoam Area Sales Manager – South Wales & South West , comments : “ We ’ re proud to work with independent stockists like Principality and we aim to help them win new business in every way we can : when they grow , we grow .”
For more information about Principality Plastics Warehouse , visit www . principalityplasticswarehouse . co . uk , or watch our video about the distributor ’ s relationship with Freefoam here : youtube . com /@ freefoambuildingproducts3766 ww . freefoam . com
Stellar Aluminium has announced the appointments of Jon Foulds and Joe Leeming as Key Account Managers . The strategic appointments are part of Stellar Aluminium ’ s ongoing commitment to driving sales and delivering exceptional customer service as the brand continues its growth journey .
Joe said : “ Stellar has set a new standard for the aluminium sector . Its credentials and versatility present so many opportunities , and I ’ m enjoying helping new and existing customers make the most of them .”
Insulation is a fundamental part of the design , not an afterthought . It means every Stellar product is compliant with the thermal efficiency requirements of Part L and will be able to meet any future updates too . The design streamlines the fabrication process for greater efficiency and future-proofs it for more stringent thermal efficiency requirements in future years .
The products all meet the security requirements of PAS 24:2022 and Part Q of Building Regulations requirements . They can also be upgraded to meet Secured by Design requirements for additional security reassurance .
www . stellaraluminium . co . uk
MULTIPLE AWARDS RECEIVED BY GGF MEMBERS
The Glass & Glazing Federation is proud to highlight that eight out of the 14 winners at this year ’ s G24 Awards ceremony are GGF members . With judging focused on quality , innovation , energy and evolution , award criteria reflect the ongoing values that connect the GGF community as a whole .
AluK , Thermoseal , Evander , Clearview , Forel , Pilkington Glass , Veka and Saint-Gobain are all GGF members , and all made their way to the stage at November ’ s awards ceremony at the Park Lane Hilton .
“ Industry awards are an essential way for any sector to recognise and reward those companies that work hard at driving standards to the highest they can ,” said Ben Wallace , managing director of the GGF . “ Working in an environment in which our members are constantly holding themselves
accountable to the highest standards is indicative of the great strides this industry makes as a whole .”
The GGF holds itself accountable to those same high standards in all areas of support and services the association offers its members .
www . ggf . org . uk