Pro Installer January 2022 - Issue 106 - Page 8

8 | JANUARY 2022


Read online at www . proinstaller . co . uk



Eurocell plc , the market leading , vertically integrated UK manufacturer , recycler and distributor of innovative window , door , and roofline PVC-U products , is reporting strong sales across the year , reflecting continued good levels of underlying trade and consumer demand for its innovative product solutions .
Sales of both extruded profiles and building plastics have grown over the past twelve months as the repair , maintenance and improvement market , house building , and consumer-driven outdoor living trends have continued to fuel demand for the company ’ s products .
The completion of the company ’ s new state-of-theart warehouse in Alfreton is another milestone for the business . Central to increasing capacity , the facility will be key to delivering further improvements in operational efficiencies and will help to expand manufacturing extrusion capacity .
Mark Kelly , CEO for Eurocell , comments : “ The positive sales trends for profiles and building plastics have continued through the year which has reflected good underlying demand in our markets . We are taking effective action to mitigate ongoing cost inflation and current supply chain pressures . As a result , we are on track to deliver profit before tax for the full year in line with market expectations .
“ It is also welcome to see that our long-term commitment to creating sustainable product solutions has been recognised with the prestigious London Stock Exchange Green Economy Award . It is further evidence that we continue to lead our sector when it comes to understanding and delivering on our environmental responsibilities .”
www . eurocell . co . uk
The UK ’ s leading provider of double-qualified sales leads to installers operating in the home improvement sector , Leads 2 Trade , is celebrating its 15th anniversary .
Having spotted a gap in the market that would provide red-hot double qualified leads for companies at a competitive price , Andy Royle , John Cohen , and Alan Gray used their contacts in the home improvement industry and built a series of websites that would capture consumer enquiries and created the now recognised ‘ Trusted Local Supplier ’ brand in November 2006 .
They then set about creating a national network of reputable home improvement companies that could offer consumers a free , no-obligation , quote before building a UK call centre plus several exciting developments for members over the years , including pre-qualified hotkey telephone leads , a ‘ no pitch no fee ’ confirmed , pre-arranged appointment lead service , and its latest innovation the L2Tapp , which was launched this year . Andy Royle , co-founder and Managing Director , said : “ Reaching our 15-year anniversary is a terrific milestone and our longevity is testament to our dedication to continue supporting our members and supplying them with the very best leads .
“ What has been instrumental in staying at the top has been our ability to adapt our offering to our members needs , not only what they want from a lead but how they want that lead delivered while keeping the comparison service the consumer wants .
“ We have everything in place to continue to provide national , regional and smaller installers with all the leads they need to grow their businesses in the future .”
leads2trade . co . uk

Longstanding Profile 22 fabricator World Group celebrates 40 years in business

Commercial and retail fabricator World Group is celebrating 40 years in business this year . To mark the occasion , World Group ’ s longstanding systems partner Profile 22 presented the directors with a commemorative plaque . Matt Scott , Business Development Manager at Epwin Window Systems , said : “ Congratulations to the World Group team on this milestone anniversary . Their quality and commitment to the industry is exceptional and we ’ re delighted to be their systems partner of choice .”
Matthew Spooner , Director at World Group , commented : “ World Group is committed to living by a strong set of shared values that puts relationships with people first , supports the aims of the business and works to the mutual benefit of all those concerned including employees , customers , suppliers and the public . Our promise to our customers is to be the best that we can . We know we ’ re not the cheapest , or the most expensive , but we ’ ll offer exceptional value for money , the highest product quality and an unsurpassable installation service .”
World Group has been a Profile 22 fabricator for around 30 years and signed a new three-year supply agreement last year . Matthew commented : “ The Optima system gives our retail and trade customers everything they need and it certainly adds value to our business . The support extends beyond the system too . The last 18 months have posed challenges throughout the industry but Epwin Window Systems have made key changes to improve supply and keep us in a strong position in the market-place .”
www . profile22 . co . uk