PRO Installer and Stevenswood Trade Counters have teamed up so that customers can pick up their copy of the newspaper-style magazine at the same time as their door and window frames , sealant , glass , rooflines or any other fixings they require in Stevenswood ’ s 23 outlets across the UK . Currently , Clearview Group – PRO Installer ’ s publisher - delivers 30,000 magazines every month ( including July and August when many trade titles have a break ) and |
sees this growing through 2021 , as it hurtles towards its centenary issue , later this year .
PRO Installer ’ s Steve Sidebottom commented : “ Trade counters are the first port of call for many fitters every day , therefore trade counters are our priority when it comes to distributing the magazine . Excuse the pun , but teaming up with Stevenswood really is the perfect fit . The brands supplied from their trade counters daily are exactly the businesses that use PRO Installer to release
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news , product information , how-to guides , installer support , business advice , industry insight , Government guidance and more . Put simply , Stevenswood customers are PRO Installer readers .
“ Throughout 2020 , PRO Installer – and the Clearview Group as a whole – has been proactive , rather than reactive , in reaching in our audience . We have never missed a month , we have bolstered our online presence , but we have retained and even sought to increase our hard copy distribution
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‘ Stevenswood branches are all about supporting the installer
’ as research has shown that that is the format our audience , especially of PRO Installer , prefer . On top of this we have switched to sustainable , compostable wrappers for our Clearview magazine – in partnership with VEKA Recycling – and signed a sponsorship deal with FIT Show in September , for its newly-scheduled week event , to ensure more installers can attend without
missing a day ’ s work – or pay .
“ Now , teaming up with Stevenswood is the latest step to getting more PRO Installer to more installers . And , with a tagline of ‘ Voice of the Industry ’, the message is loud and clear , you wanted more magazines and that ’ s what we ’ ve done !”
“ Our Stevenswood branches are all about
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supporting the installer . We give tea and coffee , free fixings and packers , free skip use , free marketing materials , free use of our “ quote2win ” app and a great range of windows doors and roofs . It is great to extend this to include a free copy of PRO Installer magazine to read with a free brew . Why not pop in to have a look ? We are opening more branches this year so keep an eye out for us ,” added David Leng Chief Executive of Stevenswood and the Customade group . |