Tom Barfield , Business Development Consultant to Tommy Trinder , speaks to a lot of window installers ; he ’ s carried out more than 750 demos of Tommy Trinder ’ s Framepoint ® app over the last couple of years . And , according to Tom , it ’ s all change . |
“ 2021 was all about saving time . Installers - working all hours to keep up - turned to Framepoint ® as a means to get quotes out more efficiently .
“ But this year the thinking is different . In our more competitive , post-pandemic environment , installers are recognising that
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there ’ s more to winning hearts and wallets than simply getting a quote out of the door . Installers want software that will wow customers and help them stand out from the crowd – software that will help them deliver a great ‘ buying experience .’”
Focussing on how people buy , not just what they buy , makes business sense according to a number of recent studies . Indeed , latest research by global business consultants , Gartner , shows that companies that deliver a great buying experience grow twice as fast as those that deliver average experiences .
Chris Brunsdon , founder & CEO of Tommy Trinder says :
“ We launched Framepoint ® to help installers sell with a ‘ wow ’ and it seems it never been more
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important . There ’ s always plenty of ooohhs and ahhhhs from homeowners when you free-sketch projects on Framepoint ® ; seeing their new windows and doors come to life in full photo-realistic glory is a moment great excitement .
“ Customers love being able to try before they buy too - trying out different handles , colours and
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bar options and instantly seeing the results up close and in situ . All this adds up to a slick , memorable and fun buying experience . And in a flattening market , installers are telling us it ’ s becoming key to winning orders and staying ahead .”
www . tommytrinder . com
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