APRIL 2022 | 29
FIT Show Preview
MEDIA HUT TO DELIVER SUSTAINABLE MERCHANDISE TO FIT
Media Hut has been announced as the official supplier of sustainable merchandise to FIT Show 2022 when it returns to the NEC this may ( 10 - 12 .)
As well as fulfilling both the organisers and exhibitors merchandising requirements for FIT Show , Media Hut will also exhibit at the event with a view to delivering its services to the wider audience .
Media Hut , which is headquartered in Nottingham and specialises in branded merchandise which is sustainable , will be bringing decade of experience
to the show . The company offers over thirty thousand products , all of which can be personalised to any client ’ s needs .
Speaking about the partnership , Media Hut sales and marketing director , Karl Dukes said : “ We ’ re excited to be working with FIT Show for the first time . We ’ ve worked with the team to develop a bespoke package of sustainable merchandise for its visitors and will be onsite and available to work with its exhibitors and visitors alike to fulfil any of their merchandising needs .”
FIT Show event director , Nickie West added : “ Exhibitions often get a bad rep for their sustainability credentials , but we are working really hard , both as FIT Show and the Montgomery Group , to be more environmentally conscious .
“ It was a natural decision for us to work with Karl and the Media Hut team given that they have such a fantastic reputation in the events arena and are truly dedicated to offering sustainable merchandising solutions .”
FIT Show exhibitors who have yet to source their merchandise for the event can enquire to Media Hut via www . mediahut . co . uk
A STACK OF GREAT NEW ADMINBASE STUFF AT FIT SHOW : STAND D31
With hundreds of new users joining AdminBase during the pandemic , attracted initially by the remote working capabilities of the system , they have now discovered how it eases workloads for busy installers and smooths communications with demanding customers .
With so many new features available , AdminBase has decided that the only way to show off so many new features to so many people , is to do so at FIT Show on stand D31 at the FIT Show , which takes place 10-12th May at Birmingham ’ s NEC : “ Our Customer Portal alone , which encourages customers to manage their own installations , would be enough to come and see us ,” said Rhonda Ridge of Ab Initio , the clever company that developed AdminBase . “ But then there ’ s the Diary App which attaches documents to a lead or contract ; the Canvasser App that sends leads straight into Admin- Base ; and Google Maps that shows locations of sales-people , fitters , and even key installations , at-a-glance ,” she added . “ And so much more besides . We believe that just spending five minutes with a visitor face-to-face will allow us
to get the ‘ wow ’ factor across to them , far more than through a website or even a phone call .”
Named ‘ Best Installer Support Programme or Service ’ at a recent awards ceremony , AdminBase is said by users to actually save them money by reducing dependence on administration staff whilst improving customer communications with automated text and email updates , self-service administration and improved response times .
www . abinitiosoftware . co . uk
MARKETING FEVER TO HIT FIT SHOW COURTESY OF PURPLEX
If you ’ re keen to take a stroll through this remarkable village to find out everything you need to know about marketing , visit the Purplex team on stand T51 .
The leading full-service agency will be showcasing the latest marketing techniques and technologies from its 105m ² ‘ Marketing Village ’ stand - including an augmented reality product that will transform the way installers sell conservatories .
The agency ’ s senior team will also be running a series of specialist seminars outlining the tools and trends which will help companies to maintain momentum throughout 2022 , including a daily slot from managing director Andrew Scott , who has acquired , built and sold several window companies over a 35-year career and now advises some of the biggest names in the industry .
Andrew commented : “ After an unprecedented two years , businesses will be facing more challenges as the market steadies and the supply chain and labour issues continue to bite . The purpose of the Marketing Village is to provide fabricators , installers and the wider fenestration market with valuable advice on how to navigate the changing landscape and create real growth .”
Digital transformation is a real focus for many companies this year and the Marketing Village will showcase the latest digital solutions for the fenestration industry , as well as the newest trends in PR , social media , SEO , brands , video and more .
www . purplexmarketing . com