24 | APRIL 2021
Installer Support
Purplex clients see 89 % YOY increase in vetted leads
Leading full-service marketing agency Purplex had a record month in January for vetted leads for its clients .
Clients have seen an 89 % YOY increase in vetted leads , which is an 11 % increase on its previous record month last June , and this helped clients achieve a whopping 197 % of their overall targets .
Purplex measures vetted completed contact forms on client ’ s websites and analyses results daily before reporting back to them on genuine leads .
Adi Day , Purplex ’ s Digital Director , said : “ Where some marketing agencies will report on goal competitions , such as brochure downloads to page visits , we focus on genuine vetted leads . “ Our consultative approach working with clients marketing channels combined with our indepth industry knowledge from managing almost 170 clients in the industry means we can generate the best results .”
Purplex MD Andrew Scott commented : “ What a month we ’ ve had for our clients , and with the last two weeks of January being the busiest for leads there ’ s no sign of a slowdown .
“ These leads will turn into millions of pounds in new business in the coming days and weeks giving our customers a massive advantage over their competitors .
“ While the market is buoyant , companies still need to be in a position to capitalise and now is clearly not the time to turn off the marketing tap .”
For more information , visit www . purplexmarketing . com or call 01934 808132 .
Avoid costly call backs with new fastener guidance
Window and door fastener specialist Rapierstar has developed a comprehensive new Recommended Fixings Manual ( RFM ) for all Eurocell systems in conjunction with the technical team at the market-leading PVCu profile manufacturer . The manual also offers guidance on the correct frame fixings to achieve the right
installation . Rapierstar ’ s StarFix ® range provides solutions here , with a complete range of plugfree , hi-lo thread fasteners available for installers at leading trade counters . The RFM also includes bay and couplings details for the different outer frames , which fabricators can share with their installer customers to make them aware of the correct assembly requirements to avoid costly call-backs .
Mark Furness , Rapierstar Sales and Marketing Director explains : “ Eurocell systems are extremely popular but using the wrong fasteners during window and door manufacturing will prevent them from getting the best from these advanced profiles . That ’ s why we are committed to providing extensive technical support at every stage and making sure our knowledge and guidance amassed over nearly 30 years is accessible to all .”
www . rapierstar . com
ENHANCED VISIBILITY AND SAFETY WITH SNICKERS WORKWEAR HI-VIS
A Superior Range of Hi Vis Protective Wear – for all kinds of light conditions .
Snickers Workwear takes personal wellbeing at work very seriously . That ’ s why this range of Hi-Vis protective wear is streets ahead of anything else .
With updated styles and designs added to the extensive range of Jackets , Trousers , Shorts , Toolvests , Shirts and Fleeces for men and women , there ’ s a host of garments in the range to satisfy the specific requirements of Classes 1 , 2 and 3 protection levels .
These ‘ outstanding ’ products combine Snickers ’ unrivalled hallmarks of functionality and comfort with the requirements of the EN20471 standard for high visibility warning clothes .
With advanced designs and hightech fabrics that are windproof and water-repellent , all the garments have durable , colour-fast protection that will last for wash after wash , retaining shape and comfort throughout the life of the garments . Added to which , Snickers Workwear Hi Vis garments can be custom-profiled to ensure ‘ stand out ’ coverage for your corporate brand .
www . snickersworkwear . co . uk