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Read online at www. proinstaller. co. uk
BRILLIANT IDEAS FUEL GROWTH
John Savage, MD of SEH BAC( left) and Andrew Scott, MD of Purplex( right)
One of the UK’ s most iconic window, door and conservatory companies has appointed Purplex as its marketing agency.
SEH BAC, part of the £ 130million One Group Construction, has 17 show centres across the south east and a pedigree dating back to the 1980s.
The company recently announced ambitious growth plans and has teamed up with Purplex to oversee its marketing strategy, from online marketing to TV and radio. According to managing director John Savage, the agency is already having a very positive influence.
John commented:“ We have several big initiatives in the pipeline and wanted a marketing partner that could keep up with our fastpaced business and deliver results. We chose Purplex for its expertise within the industry. Lots of brilliant ideas have already made a noticeable difference to the business. We look forward to building on this good start and implementing all the exciting marketing campaigns we have up our sleeve.”
http:// www. purplexmarketing. com / http:// www. sehbac. com /
CONSERVATION INSTALLATION
Liverpool-based Picton Glass and Joinery completed an impressive renovation project recently in one of the city’ s key conservation areas.
A total of 48 windows were installed on the Parkfield Road building, which is home to nine apartments in the Sefton Park area, and the project took around three months to complete.
Frank Hare, owner of Picton, was approached by a long-standing customer to supply and install the windows, and together they worked with the city’ s conservation department to satisfy specific planning requirements, which included providing sample windows and technical information for prior approval.
“ The installation included a selection of products to the front of the property, including Residence 9 Flush Casements and VEKA Vertical Sliding windows, with VEKA FS70 Casements to the sides and rear of the building. The original timber architraves
APRIL 2017 | 27
News
were retained inside to keep the authentic period appearance, and all were finished in a white foil, and the property owner is really pleased with the finished results.”
www. glazeritewindows. co. uk
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