19
PRO INSTALLER APRIL 2016
PRO NEWS
@proinstaller1
TIME IS RIGHT FOR
INSTALLER OPPORTUNITY
The single ply membrane is a relatively new technology for domestic
homeowners and many are unsure
of the benefits of a single ply membrane solution over traditional flat
roofing products.
However, no matter how little or how
much they know about the technicalities
of single ply membranes, when it comes to
a new roof, they know for sure they want
quality, guarantees and a finished project
that will look good for a long time.
For those reasons Roof Assured by Sarnafil
Installers say, when they are talking to
homeowners, the credentials of the brand
name ‘Sarnafil’ ticks all the boxes on their
lists of questions. A Google search of Roof
Assured by Sarnafil brings up a glossary of
information about the brand’s history, its
product range and case studies. All very reassuring to consumers doing their research
online.
The Sarnafil single ply roofing solution is
also fast gaining a reputation in the media
and is often featured in prestigious home
improvement TV programmes, as well as architectural and homebuilding magazines. A
recent article in Homebuilding & Renovating
magazine, the UK’s top homebuilding and
renovating magazine, recently stated: ‘The
world of flat roofs has come on enormously
and it is the single ply membranes that are
proving to be a real game-changer’.
So for home improvement companies
looking for a business diversification opportunity there is no better combination than
an excellent product, matched with top class
training, qualified leads and ongoing high
level technical support in addition to the big
plus of growing consumer demand.
It may be a bit of a cliché but, having the
right product, in the right place, at the right
time is still the foundation of many a successful business. For that reason the Roof
Assured by Sarnafil proposition for installers
is definitely the right product, in the right
place at the right time.
If you are interested in becoming a
Roof assured by Sarnafil installer visit
roofassured.co.uk/installer
GO DESIGN ONLINE
WITH SPECTUS
Spectus fabricators can access a
vast resource of new marketing
materials, all available online 24/7,
on the PVCu system supplier’s newly
launched Go Design Online Marketing Portal.
From brochures, newsletters, showroom
point of sale and clothing to specification
guides, product renders and merchandising
products, the new portal puts its customers in control of their marketing, whether
they are promoting to trade, commercial or
direct to the homeowner.
A comprehensive range of marketing
materials is available on the portal now,
with advanced bespoke branding and email
marketing functions to be added soon.
The entire package is backed by the
company’s in-house marketing team. Brand
Manager Carmen Velilla said: “Professionally
designed, quality materials are vital in presenting the right impression to customers at
all levels and the power of online and email
marketing is massive. The Go Design Online
Marketing Portal brings all of this within
reach of every Spectus fabricator and installer, however large or small their
business,
and at a
fraction
of the
cost of
conventional
methods.”
The PrintBase
section of the portal
offers dozens of brochures, technical documents
and other literature, tailored separately at
trade, commercial and retail customers, as
well as showroom posters and banners,
branded merchandising, and clothing.
Soon to follow, CreativeBase will enable
customers to create their own bespoke
versions of many of the existing items of
Spectus literature. After that, CampaignBase
will let customers quickly and easily set up
email marketing campaigns, to generate
sales leads cost-effectively from a very wide
market.
All materials and services are outlined in
the Spectus Promotional Toolkit 2016.
www.spectus.co.uk/trade/go-design-online