Princess Cruises 2025 | Page 15

Use these calendars to plan your year and prepare your marketing , education and awareness around both destination focus and consumer demand . Watch for TLN marketing to support this as well and align with your own agency plan .
Long-term planning ( Strategic )
Q1 Wave Q2 Wave Q3 Wave Q4 Wave
} Always best for : Alaska , California Coast , Caribbean , and Mexico
} Panama Canal ( Fall / Winter )
} Hawaii ( Fall / Winter )
} Canada & New England
} Full World Cruise ( Next Year )
} Panama Canal
} Panama Canal ( Winter )
} Hawaii ( Winter / Spring )
} South America & Antarctica
} Australia & New Zealand
} World Cruise Segments ( Next Year )
} Panama Canal ( Spring )
} Holiday Sailings
} South America & Antarctica
} World Cruise Segments ( Next Year )
} Transatlantics
} Hawaii ( Fall )
} Full World Cruise ( 2 Years Out )
Short-term planning ( Tactical )
Q1 Wave Q2 Wave Q3 Wave Q4 Wave
} Always best for : Alaska , California Coast , Caribbean , and Mexico
} Canada & New England
} Transatlantics
} World Cruise Segments
} Panama Canal
} Hawaii ( Fall )
} Japan
} Canada & New England
} Hawaii ( Winter / Spring ) } Panama Canal ( Spring )
} Transatlantics ( Fall / Winter )
} Holiday Sailings
} World Cruise Segments ( Next Year )
} Hawaii ( Spring )
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