Irresistible: Why We Can’ t Stop Eating
The story of ultra-processed food
What happens when a handful of companies, with incomes greater than half the world’ s countries – and the power to match – control most of the food we eat? In the last 70 years of industrialisation, cuttingedge food scientists on the planet have worked hand in hand with savvy marketers to influence how we eat. Our food has become hyper-delicious, super convenient, extremely cheap and easily available.
But do the bright packaging, beaming cartoon characters and nutritional health claims hide a dark secret? More and more scientists agree“ Big Food” is behind the worst problems with obesity the human race has ever suffered – and they have no intention of stopping.
In this ambitious and pioneering film, industry insiders and experts reveal the science behind their creations. They’ ll expose whether these industrially created products could be the most significant threat to world health since cigarettes. Packed with revelatory punch and unsettling surprises, it explores the underbelly of the power and practices of the food industry and investigates whether they put profit over our health.
Duration 1 x 1½ hr
Produced by Lion TV and Yap Films for the BBC, UK, in association with All3Media International, CBC, Canada, and ARTE, France