YOUR INDUST
YOUR EVENT
CONNECT • GROW • SELL
Exhibiting at tradeshows is critical to increasing your sa
introduce new brands and display products to buyers. E
an integrated marketing strategy. Tradeshows are an ex
and can improve an exhibitor’s ROI through face-to-fac
SPEAK WITH DECISION MAK
82% are involved in the purchasing process I 90% pur
WHAT BUYERS ARE DOING
92% want to see new products I 75% explore differen
MARKETING REACH
• Social influence (as of Nov. 2019): 2.7M impressions
• Show Promotion with industry media American Salo
DAYSPA, Estetica, Les Nouvelles, Make-Up Artist M
Salon, NAILS, NAILPRO, Skin Inc, plus many more.
THE EVENT FOR THE EN
30% Salon & Spa Owners & Managers
20% Cosmetologists
15% Nail Technicians
15% Estheticians, Makeup Artists & Massage
10% Barbers
10% Students & Instructors