Premiere Orlando & Premiere DAYSPA Day of Show 2019 | Page 41

Start-to-finish damage prevention.
For stunning results you have to
see to believe:
• 80% less breakage*
• 5X stronger hair*
• Increased & more even lift**
• Evens porosity for
better color deposit
• Maintains over 90%
of color vibrancy***
* Against combing breakage on damaged hair during heat styling; when using Defy Damage Shampoo and ProSeries 2 vs.a non-
conditioning shampoo **When lightening ***After 10 shampoos; when using Defy Damage Shampoo and ProSeries 2
Joico ® Laboratories Los Angeles, CA 90042-0308
HAIR Joico Artistic Team
COLOR Larisa Love
PHOTO Hama Sanders
BEFORE