HAIR TRENDS
Casual Beauty Cut & Style
Olivia Garden featuring Cherry Petenbrink MONDAY 2:00 - 3:00p l Room W414C Elevate your artistry behind the chair with the Olivia Garden Casual Beauty Style . Join our Educators for a presentation full of tips and techniques to create all the HOTTEST TRENDS HAPPENING NOW . If you are looking to take this season ’ s Bobs , super Shags or natural texture hair styles to the next level this look and learn is for you . We will demonstrate how to create these effortless casual looks making it easy to implement on your Salon clientele . This presentation will cover cutting and styling to achieve the styles and finishes most requested in the salon today . Our new tools and appliances combined with our gold standards of Olivia Garden brushes will all be showcased in this inspiring class .
The Art of Big Hair
SalonCentric # ItTakesAProTeam # ITAPT featuring Naeemah Lafond SUNDAY 10:00 - 11:00a & 2:30 - 3:30p l Room W312A MONDAY 11:30a - 12:30p l Room W224A Learn how to build a foundation . How to blend for the most seem less looks . How to pair products with different hairtypes for the most impactful outcome .
For additional classes with # ITAP > see pages 27 , 50 , 51 , 56
Cutting and Styling
StyleCraft / GAMMA + featuring Philip Wolff (@ philipwolffhair ) &
TaylorCutz (@ Taylorcutz1 ) SUNDAY 11:30a - 12:30p l MONDAY 1:30 - 2:30p l Room W308D Led by Philip Wolff on Sunday and TaylorCutz on Monday , this master class offers a unique opportunity to learn from the best . Participants will receive live demos and practical experience as they learn advanced techniques for cutting and styling hair . Whether you are a beginner or an experienced professional looking to improve your skills , this class is perfect for those who are passionate about hair and want to take their abilities to the next level . Don ’ t miss this once-in-a-lifetime chance to learn from the best .
Biolage presents Effortless Styling
Biolage featuring Danielle Keasling & Rolando Aqui SUNDAY 11:30a - 12:30p l MONDAY 1:00 - 2:00p l Room W312B From Straight to Wavy , Curly to Coily , natural styling has become a mainstay in salons . Join the Biolage team to get in on the foundations of how to naturally style all hair patterns and let your work speak its own voice .
Biolage presents the Movement & Creativity of Layers
Biolage featuring Danielle Keasling & Rolando Aqui SUNDAY 2:30 - 3:30p l MONDAY 10:00 - 11:00a l Room W312B Layering is about creating separation . Multiple pieces of hair move independently to create motion and beauty . Join the Biolage team to gain a better understanding of all forms of layering and how to animate the hair with original techniques .
Bridal Glam Waves
SalonCentric # ItTakesAProTeam # ITAPT featuring Shayla Tapilova (@ Samirasjewelry ) SUNDAY 11:30a - 12:30p l Room W224A SUNDAY 4:00 - 5:00p l Room W312A MONDAY 11:30a - 12:30p & 2:30 - 3:30p l Room W312A Learn curl directions , creating voluminous waves , tools and products knowledge for long lasting waves . Plus bridal half upstyles with chains and braids , romantic side braids and glam ponytails
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Knowledge Destroys Fear
DJ Muldoon (@ danieljosephmuldoon ) SUNDAY 1:00 - 2:00p l Room W315A Creativity is encouraged through knowledge and skill with form function and flow as its basis . This is an opportunity to learn what , why , how and when about haircutting . Taking you through the fundamentals , translating into your usable salon styles while joining the classic with the creative , elevate your day-to-day salon work to a new level .