# PREMIEREBEAUTYSHOWS
DON ’ T FORGET TO TAG US ON SOCIAL
Matrix Signature Blonding
MATRIX featuring Michelle O ’ Connor SUNDAY 10:00 - 11:00a l MONDAY 10:00 - 11:00a l Room W311G Join top Global Artistic Director Michelle O ’ Connor to learn how to create pops of brightness or dramatic lightness with strategic , multi-dimensional blonding + color placement . Techniques for all clients + all hair patterns .
A Trend Story
REDKEN featuring Sam Villa & Tara Abramowicz SUNDAY 10:00 - 11:00a l Room W312C Understand the value of knowing trends , projecting future trends , and awakening your value behind the chair . Sam and Tara will walk you through today ’ s trend in cut and color and tomorrow ’ s opportunities .
Ultimate Balayage ( English + En Español )
MATRIX featuring Pati Rodriguez SUNDAY 2:30 - 3:30p l Room W311G Learn how to create the most requested balayage techniques + trends of the year with Top Matrix Artist Pati Rodriguez ! ¡ En esta clase aprenderás a crear las técnicas de balayage + tendencias más solicitadas del año con Top Matrix Artist Pati Rodriguez !
About Face : The Almighty Money Piece
REDKEN featuring Sean Godard & Philip Foresto SUNDAY 10:00 - 11:00a l Room W311A SUNDAY & MONDAY 1:00 - 2:00p l Room W312C Face-framing highlights for every style . Whether you want that blonde baby fringe or the bombshell curtain / butterfly fringe , Sean and Philip will share how to master the money piece that gets the second look every time !
Advanced Haircutting
MATRIX featuring Daniel Roldan SUNDAY 1:00 - 2:00p l MONDAY 2:30 - 3:30p l Room W311G Are you ready to elevate your balayage techniques to the next level ? Master Colorist + Matrix Brand Ambassador Daniel Roldan shares his expert techniques , best kept secrets , and tips to take your blonding skills to the next level !
Intention ! Intention ! INTENTION !
REDKEN featuring Adrienne Dara & Brayden Pelletier SUNDAY 4:00 - 5:00p l MONDAY 2:30 - 3:30p l Room W312C Join dimension powerhouse Adrienne Dara and NAHA finalist Brayden Pelletier as they walk you through how to tone and texture with intention !
Balayage with b3
B3 Brazilian Bondbuilder MONDAY 9:30 - 10:30a l Room W414C Discover top trends and signature techniques from master hand painters that you can use behind the chair and boost your business with a color service that truly stands out .
DANGER JONES - A Creative Asylum
Danger Jones SUNDAY 9:00a - 6:30p l MONDAY 9:00a - 5:00p l Booth 2931 Find out why there is so much buzz surrounding this new and exciting hair color brand .
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