SKINCARE
PLUSH BEAUTY ACADEMY
CASSIE MCNEAL & KIERRA SHARP
Tiny, Fine Line, Tattoos
SUNDAY 9:30 - 10:30A - CASSIE MCNEAL • ROOM D181
Don’t miss out on our exclusive 1-hour Tiny Tattoo class, led by the talented Cassie McNeal, a master tattoo artist with multiple certifications and over a decade of experience in the beauty industry. Throughout the class, you’ll gain exclusive insights into intricate tattooing methods, invaluable business wisdom, effective pricing strategies and a LIVE DEMO! Practicing tattooing techniques in a salon will require additional approval from the Health Department, which we will review in class with you. This is the perfect class for anyone who is looking for an additional quick and rewarding service to offer their existing clientele.
Paramedical Tattooing- Scar Camouflage and Stretch Mark Revision
MONDAY 2:00 - 3:00P - KIERRA SHARP • ROOM D181
Discover the power of transformation through paramedical tattooing in this beginner-friendly class focused on scar camouflage & stretch mark revision. You’ll observe a live demo & learn how to safely & effectively blend scars & stretch marks into the surrounding skin. Kierra will also share insights on client suitability, startup costs, & how to decide if this service is the right fit for your business. If you’re looking to make a deeper impact, this class will equip you with the insight & inspiration to help clients feel confident in their skin again.
For additional classes with Plush Beauty Academy > see pages 33 & 44
MARTINNI BEAUTY
CHA SMITH
Learn How to Earn Big $$$ Removing All Types of Skin Imperfections and Fibroblasting
SUNDAY 11:00A - 12:00P • ROOM D181
Learn how to add a lucrative new service to your spa, salon or med-spa to satisfy your clients’ requests to remove all types of skin imperfections and Fibroblasting. This class will teach you how to use an easy to operate technology to permanently remove all types of surface skin growths such as ruby points, skin tags, age spots, sun spots, freckles, cholesterol deposits, calcium bumps, broken capillaries, fibromas, spider naevi, pore packets, thick hair and more in just one treatment.
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PROCELL THERAPIES LLC
BENJAMIN TRESHINSKY
Introduction to Procell Therapies Microchanneling
SUNDAY 2:00 - 3:00P | MONDAY 9:30 - 10:30A • ROOM D181
We will explain and detail the science, techniques and scopes of Procell Microchanneling.
MODOLOGIE
CAROLINE PIGASSOU
Consilium 6 & 7 High-Tech Facials. Real Results. Repeat Clients. Modologie — Winner of the Innovation Award in Paris
SUNDAY 12:30 - 1:30P • ROOM D181
SKINCARE
Discover how to elevate your skincare business with award-winning technology. This hands-on class introduces you to Modologie’s cutting-edge Consilium 6 (home care) and Consilium 7 (professional use) devices, designed to deliver visible results through synergistic protocols combining advanced technologies and high-performance cosmetics.
You’ll learn:
• How to integrate high-tech facials into your service menu to attract and retain clients
• Protocols for targeted concerns: anti-aging, redness, acne, and pigmentation
• How to boost retail revenue with at-home follow-up care Positioning tips to stand out in a competitive market using innovation as your edge
• Ideal for estheticians looking to future-proof their business with resultsdriven solutions that combine science, sensoriality, and French expertise.
SKIN OCEAN PURITY WELLNESS CENTER & THE SECRET HERBALIST
SONIA TOMPKINS
Cupping with a Purpose
SUNDAY 2:00 - 3:00P • ROOM C151
Learn the basics in static (dry) cupping along with lymphatic face cupping & learn unique points to common ailments your client might experience. We incorporate CBD into our cupping massage & will explain how mixing both will improve your client ’s experience. Class geared towards massage therapist & estethicians.
SKIN BY BROWNLEE & CO
SYLVIA BROWNLEE
Skin Results That Sell: Protocols that Perform, Products that Sell
MONDAY 9:00 - 10:00A • ROOM D180
Ready to elevate your results and your revenue? In this must-attend class, learn how to deliver a results-driven facial using advanced techniques and professional-grade skincare that gets clients glowing—and coming back . Watch a live demo of a signature protocol, discover smart ways to boost your facial pricing and retail sales, and get an exclusive sneak peek at a brand-new wholesale skincare line designed just for estheticians. Whether you’re a solo pro or scaling your spa, you’ll leave with fresh tools to grow your business from the treatment room out.
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SKINCARE
HALE COSMECEUTICALS
DAVID KAISER
From Science into a Bottle: Understanding the Basics Behind Your Favorite Skin Technologies
MONDAY 12:30 - 1:30P • ROOM D181
Hale Cosmeceuticals is based on over 30 years of science and ingredients recommended by physicians and estheticians. Learn how we go from a scientific concept to create trusted finished products for the professional skincare community. As an all-American manufacturer, we take concepts from ideas to R&D to the bottle. Learn how to choose and market products that work for your clients and work for you. Get a glimpse into the contract manufacturing and private-label process as well.
NUSKIN/PHARMANEX BRAND REP
GREG CALDWELL , O.D., FAAO
The Science of Internal Wellness for External Beauty
SUNDAY 3:30 - 4:30P • ROOM C151
Today ’s clients want more than surface-level beauty—they ’re seeking vitality and wellness from the inside out. True radiance starts at the cellular level, and it ’s nearly impossible to look your best without being healthy on the inside. This session introduces a revolutionary fingertip scanner that measures antioxidant levels in seconds, delivering easy-to-understand results that guide personalized wellness plans. Backed by cutting-edge AI and a company with proven, science-driven products, this powerful approach not only elevates your client results—but also creates a meaningful and sustainable source of income for your business and beyond.
WU AESTHETICS
MONIQUE WATERS
Dominating the Brazilian Wax & Targeting Ingrown Hair
SUNDAY 3:30 - 4:30P • ROOM D181 MONDAY 2:00 - 3:00P • ROOM C162
Are you ready to learn or perfect your technique for one of the hottest services on the market? Brazilian waxing is the game changer for your business. Whether you are starting out or looking for new tips and tricks, join us to learn different ways to position clients, proper application techniques, how to successfully wax all body types, and more. We will also go over how to EFFECTIVELY prevent pesky ingrown hair, leading to ultimate client success. You will also learn Monique’s infamous vajacial. Not only will we perform a full Brazilian wax , we discuss how to price your waxing services, increase clientele, and how to retain your clients!
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For additional classes with Wu Aesthetics > see page 9
SKINCARE
MICHAEL DEVELLIS
AGA RHODES
RASHIDA LASHAWN WILLIAMS
JAMES VINCENT
DEE ROUZAN
SUNDAY, SEPTEMBER 14
10:00 – 11:00a Getting Next: A Guide to Action and Progress Michael DeVellis
Michael will guide attendees on a journey of discover and forward movement in this interactive and engaging session of personal and career development.
11:30a – 12:30p The Fundamentals of Artistry James Vincent
James will cover everything from skin prep to finishing, color theory and complexion, highlight and contour to color and texture placement in makeup artistry.
1:00 – 2:00p Bridal Beauty Now Aga Rhodes
Aga takes attendees through elevated makeup design with a major focus on client experience, products and process creating the perfect bridal beauty experience.
2:30 – 3:30p Makeup For Global Complexions Dee Rouzan
Dee will provide step-by-step process in understanding skin tones and creating a seamless clean beauty look for all global skin tones.
MONDAY, SEPTEMBER 15
10:00 – 11:00a Makeup For Mature Skin Aga Rhodes
Aga Rhodes will take attendees through technique, tools and product choices to create stunning makeup looks for clients of any age.
11:30a – 12:30p Makeup For Photography James Vincent
James will help you understand how become adept at understanding how the camera reads makeup so you can create perfected looks for photographed work from bridal to editorial and beyond.
1:00 – 2:00p Creating The Exceptional Client Experience Rashida LaShawn Williams
Rashida - aka The Glam Doctor - will take attendees through not only the artistry but the nuanced approach to service and the elevated client experience.
2:30 – 3:30p Elevated Beauty Dee Rouzan Dee will focus on creating elevated, perfected artistry from head to toe.
Visit THE POWDER GROUP in their exclusive classroom ROOM C150
Plus... check out our TPG Pro Makeup Focus Booth 1238 with the best products from your favorite brands!
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