Nail World
Designed by Tony Ly
Exhibit Floor
Precision Nails
East Room E
Waterless Spa Pedicures
Custom Acrylic Design
Jaime Schrabeck, SUNDAY 11:15a - 12:15p
Ph.D.
Eliminate the soak and avoid the expense and hassle of using pedicure equipment. Learn to focus
on your technical skills, including a better massage, transitioning between clients in less than 60
seconds, updating your existing pedicures, and creating a new custom service. Tony Ly brings over 10 years of knowledge and expertise to the nail industry spending many years
perfecting the art of nail design. With an incredible passion for creating beautiful nails, Tony has
become a dedicated, hard-working social media influencer with over 720K followers on Instagram.
Come see why Tony enjoys his craft of making unique custom nail designs out of acrylic.
Nail Salon Safety
Tony Ly
@tonysnail
SUNDAY 9:00a - 6:00p
MONDAY 9:00a - 4:00p
MONDAY 11:15a - 12:15p
Evaluate and improve your compliance with state board, OSHA, FDA and regulatory agencies.
Understand the risks of chemical exposure and other salon hazards, protect your business from
complaints, fines and lawsuits & provide safer, more effective alternatives to standard practices.
Master Your Technique
Nancy King
East Room E
At Risk Foot Care
SUNDAY 12:30 - 1:30p
Regardless of your years of experience or which products you use, strong technical skills should
be the foundation of your nail services, from proper filing and cuticle work to more advanced skills
required of enhancements. Learn to perform nail services using best practices, complete your
work with greater efficiency and safety and adapt your services to make them more ergonomic. Nancy shares facts about unhealthy conditions and elderly foot care issues within your licensing
laws. Reduce risk to your clients, market services to increase business and build credibility as
a nail professional. Protect yourself – from fines, from client lawsuits and from prosecution for
unlicensed medical practice!
Price Yourself Right Pedicure Facts Not Fiction
MONDAY 12:30 - 1:30p SUNDAY 3:00 - 4:00p
Can you make a living doing nails? Absolutely! But being successful requires much more than
your artistic talent and technical skills. You need to translate your passion for nails into a
financially rewarding career as a respected professional. Learn to calculate your costs and service
profitability, source your products wisely to lower costs, and implement a reasonable pricing
structure that compensates you more. Learn the facts about the buildup in pedicure spas, how to choose cost-effective cleaning and
disinfecting products, the correct steps to avoid fines and lawsuits, how to reduce the risk of
infection to your clients, how to protect yourself from the spread of disease, how to market your
safety practices to build business and credibility as a professional and more!
Nancy King
SUNDAY 10:00 - 11:00a
Electric File Basics - Save Time and Make Money!
MONDAY 10:00 - 11:00a
The Nailscape
Nail It Online
Ashley Gregory SUNDAY 1:45 - 2:45p
East Room E
Take the mystery out of buying a machine, choosing the right bit for the job, and much more! Don’t
be afraid to use an efile – using one properly can save time and make you more money! Learn
basic safety tips, shortcuts and time saving techniques for all types of nail services no matter
which machine or product you use (AEFM standards).
Your social media presence can reflect poorly on your salon if not handled well. Connect with
your clients and attract new ones without investing in an expensive and impersonal social media
management company. Exploit the differences between social media platforms, maximize your
reach through smart branding, and finally answer the burning question “What do I post?” Centre for Beauty
Earn $75 in 30 Minutes... Continuously!
Instagram Secrets for Nail Artists
MONDAY 1:45 - 2:45p
Whether you are an IG novice or a master “grammer,” this class is for you. Learn tips and strategies
to stand out from the crowd. Build your foundation in the basics & advanced techniques to beat the
algorithm, learn the top three mistakes nail artists make on Instagram & how to avoid them and
analyze your insights and metrics to course correct & get noticed.
CJ Murray
European Beauty Secrets at Americas Fingertips
SUNDAY 3:00 - 4:00p
MONDAY 10:00 - 11:00a
Emily Nelson
EMCHI Nail Products LLC
See the Difference with EMCHI
SUNDAY 9:00a - 6:00p
MONDAY 9:00a - 4:00p
Learn how LCN Urea foot care products can offer luxury services with life
changing results and the benefits of the ingredients, how Urea foot care
changes lives and how you can bring salon safety to the next level.
Exhibit Floor
EMCHI Nail Products offers 180 colors of all-natural nail dip powder, made in the USA. Experience
it for yourself! EMCHI will be offering free dip demos by their expert nail technicians. Whether
you’re learning for the first time or want a more professional tutorial, choose from ombré finishes
or French tips and see the difference with EMCHI.
16
SUNDAY 10:00 - 11:00a
Learn the value of adding a “callous solution” service to your venue. The challenge of managing
thick calloused skin is over with PodoSafe. No soaking required, witness how Urea based
PodoSafe will gain new clients, keep existing clients, and even build your mobile business.
See page 28 for additional education by Ashley Gregory
North Room A
VOESH New York
#ExperienceVoesh The Single-Use Spa System
SUNDAY 9:00a - 6:00p
MONDAY 9:00a - 4:00p
Exhibit Floor
Known as the “clean, convenient and worry-free” spa system in the industry. Offer your clients the
most personal spa experience. Get the mind blowing benefits VOESH offers to salon owners. Bring
the innovation that has changed the nail industry worldwide into your salon. #ExperienceVoesh
Register @ premierebirminghamshow.biz