Makeup / Lashes & Brows
The Lash and Brow Loft
East Room F
Évalash Beauty
East Room F
Whitney Tyler
Who is She? Who is He? – Attract the Clients You Want
Quyen Nguyen
SUNDAY 10:00 - 11:00a
MONDAY 1:45 - 2:45p
It’s your business, right? You should be attracting the clients you want! But do you know who that
person is? Learn how to create your ideal client – manifest that person, attract them and maintain
them. Learn what marketing techniques will attract the ideal clientele you dream of. When you
have mastered this concept, you will find other aspects of your business fall into place.
Mega-Volume Dimension Technique for Individual 2D-6D Lashes
SUNDAY 11:15a - 12:15p
Learn how to create mega-volume lashes 2D-6D fans. Dimension techniques give speed, illusion
of fullness and durability. Spreading fan techniques for mega-volume, correct application and
customizing to different eye shapes. This class will let you leave with excitement and ready to
practice your new tricks.
Microblading with a Stencil Ruler Brow Speed Technique
MONDAY 10:00 - 11:00a
Stefani Carol Makeup Academy
Stefani Carol
East Room F
HD Bridal Makeup
Come learn step by step how to perform microblading 3D brows tattoo making thin eyebrows look
fuller and fabulous. Using Evalash new eyebrow ruler stencil technique created by Quyen to help
you achieve the perfect brows and symmetry. Different stroke techniques, knowledge of color
correction and the knowledge of what type of nano blades to use. Live demonstration will be done.
See page 24 for a Hands-on Workshop by Évalash Beauty
SUNDAY 12:30 - 1:30p & 4:15 - 5:15p
Join this exciting class to experience the art of bridal makeup! When it comes to wedding makeup,
a stylist must know how to apply a custom look for any bride and their bridal party. International
Licensed Educator Stefani Carol will demonstrate makeup techniques that will take your skills to
the next level. Learn what products to use including color correcting, shadows and light, long-
lasting applications and flash friendly finishes.
See page 24 for a Hands-on Workshop by Stefani Carol Makeup Academy
Ardell
East Room F
Learn the Latest and Hottest LASH Trends
Ardell Team
SUNDAY 1:45 - 2:45p
Learn the latest LASH trends in this hands-on class taught by makeup artists from Ardell, the
leader in faux lashes for over 35 years. This class will teach you how to apply strip and individual
lashes using the newest Ardell lashes and DUO adhesives. Learn how to boost your profits with
these quick and easy add-on services.
Crown Brush
SUNDAY 9:00a - 6:00p
MONDAY 9:00a - 4:00p
Exhibit Floor
Crown is known for being the Beauty Professional’s go-to brand for makeup brushes and
cosmetics. Come check out our new additions to the Crown Pro Cosmetics Line with our 10 color
eyeshadow palettes and take advantage of factory direct pricing.
Takaya Maddox Inc.
The Perfect Face Application
Takaya Maddox SUNDAY 3:00 - 4:00p
MONDAY 11:15a - 12:15p
Morphe
Be Inspired by Morphé
SUNDAY 9:00a - 6:00p
MONDAY 9:00a - 4:00p
Exhibit Floor
Morphé isn’t your average beauty brand. It’s a ride-or-die fam of creators, artists, rule breakers,
and shakers who all share the same obsession for vibrant colors and nonstop slay. Founded in
2008 among the artists and influencers of Los Angeles, Morphé earned its reputation for a bold
approach to makeup that honors individuality and self-expression. Shop on by the Morphé booth
and dare to be different while blending the rules.
East Room F
Are you allowing your pro makeup career to be a tedious ordeal? Is learning all the new
techniques overwhelming? There are steps you can take to simplify your makeup career and
give your client that PERFECT face application. Learn simple artistry steps for that perfect face.
Learn proper application for brows, mink lashes, and contouring just to name a few. Leave this
class with CONFIDENCE and modern techniques to create your PERFECT FACE! Takaya Maddox
is a pro makeup artist with the skills and expertise to help you take your makeup artist career
to the next level.
EBJ Lash Divas
Erica Drayton
East Room G & East Room F
Extension Me Out!
SUNDAY 12:30 - 1:30p & 4:15 - 5:15p (East Room G)
MONDAY 12:30 - 1:30p (East Room F)
Come explore the endless possibilities of the lash beauty industry while Erica shows you different
styles plus techniques for ordinary lashes. Exploring the new colors, styles for mink stand by
eyelash extension and eyebrow extensions.
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