Premiere Birmingham Day Of Show 2019 - Page 55

Classes are FREE with your show pass! Presented by SalonCentric Breaking Down Your Walls What is Real Service, What is The Service Experience? East Room K Oscar Valencia SUNDAY 12:30 - 1:30p Learn how to create a service experience that people will talk about and how to choose a “servants’ heart.” What services do people really buy? Why should someone come to you? Answer these questions and more! Don’t Just Dream, Build The Team MONDAY 10:00 - 11:00a You must break down the dream in order to build the team. Create shared mental models that everyone understands. Collaboration vs. Competition. Forming, storming, norming, transforming and performing. Energizers, discovery, skill building and problem-solving games. How to take individuals and create one team with common goals. I take the audience through some challenges (games) in the room and show how quickly I can create “Team Concepts”, group process and creating consensus using shared mental models. NEW LOCATION! East Room L ClockPoint Hair Platform Artistry Jay E. Caldwell SUNDAY 11:15a - 12:15p @ClockPoint_hair So you want to be a top platform artist? Learn what it takes to become one! We will cover utilizing connections, learn the secrets to marketing and sales of products, attendee engagement or simply better verbiage. Learn how to get started and what to do differently, the difference between having a corporate or independent footprint on stage, and the pros and cons of being a Platform Artist. Attend this class and learn how to market yourself to the major companies. Bizlink Salon Software Are You Priced Right? Stephan Thompson North Room C SUNDAY 10:00 - 11:00a MONDAY 10:00 - 11:00a Are you charging the correct price for your service? If you squeeze someone in should you charge them more? Come and find out how Bizlink Software can show you how to charge the right PRICE for your services and time! Learn the secrets to giving yourself a raise without the clients ever feeling it! Make More Money Using Business Smart Software SUNDAY 12:30 - 1:30p MONDAY 12:30 - 1:30p Bizlink Software can help stylists and salons MAKE MORE MONEY. Using the correct business and marketing practices we will help you earn more revenue by growing your hourly revenue production with automated features like online booking and prepaying for services, free webstore and selling more retail. Come and learn what all the fuss is about. It’s time to give yourself a raise! Presented by SalonCentric ShearShare North Room B Dr. Tye Why Client Retention Should be Your #1 Metric & 4 Ways to Improve It SUNDAY 11:15a - 12:15p & 4:15 - 5:15p MONDAY 1:45 - 2:45p Caldwell As licensed beauty and barbering professionals, we suffer financially when we lose a client. So it is imperative that we keep customers satisfied and coming back for more. With 60% of the average book of business turning over every 6-8 years due to stylist relocations, a client moving, salons closing down, etc., losing See pages 22 & 43 for additional classes by ClockPoint Hair a client means less money in your pocket. But that was then. Today you have options to reverse the cycle! Join Dr. Tye Caldwell, a 26-year industry veteran and award-winning salon owner, as he shares 4 tried-and-true ways how NOT to lose a client again. As CEO of beauty-tech startup ShearShare, Dr. Tye has helped thousands of stylists win in an ever-changing industry and he can do the same for you! Ashley Gregory Coaching Forget the Following - The Business of Instagram East Room E Ashley Gregory SUNDAY 4:15 - 5:15p Cultivating a social media presence in the beauty industry has never been more important, but a large following doesn’t guarantee success. If you feel like you’re not using Instagram to its maximum potential for your business, this class is for you. It’s not about likes - grow your business instead. Learn how to leverage the power of Instagram to increase client conversion and retention, take advantage of proven tools and resources to maximize your efforts, and analyze your insights and metrics to drive the results that matter to your business. See page 47 for additional education by Ashley Gregory Save the Date for Next Year • October 11-12, 2020 55