WHAT’ S NEW
Whether you’ re returning to Premiere Anaheim, or joining us for the first time, check out what’ s new to the show this year— we are making it bigger and better!
MORE BRANDS!
This year expect over 120 + BRANDS, and OVER 50 NEW-TO-SHOW BRANDS, including:
CRE8TION PRODUCTS • ECOLUXE • HALE COSMECEUTICALS • HOUSE OF FOILS • LASH APOTHECARY • PRECISION EDGE • T3 MICRO • THE FOIL GARDEN • ULTA BEAUTY • VIORI BEAUTY • + MORE!
VIEW THE FULL LIST OF EXHIBITING BRANDS ON PG. 70-71
A one-day experiential program curated by Mary Bemis, spa & wellness expert and editorial director.
VIEW MORE DETAILS ON PG. 45
SPA & WELLNESS • NAILS • MAKEUP • LASHES & BROWS Get a front row seat to up-close demonstrations featuring top brands, educators and influencers!
VIEW MORE INFO & THE SCHEDULE ON PG. 23
THE VALUE CENTER FOR PROS
You asked for more shopping, and we are delivering in a big way! More products. Unbeatable deals. Big savings.
+ SO MUCH MORE!
Don’ t miss this year— we promise it will be the best year yet!
TAKE THE TIME TO READ THROUGH THE LINEUP AND STAY TUNED. Follow @ premierebeautyshows for upcoming show announcements!