Premiere Anaheim Show Preview 2025 | Page 31

SHERRY RATAY INC .
SHERRY RATAY
Formulating to Cover Grey Hair
SUNDAY 10:30 - 11:30A
Sherry breaks down hair color to its simplest terms so you can confidently accomplish the number one service within the beauty industry : Grey Coverage . Mastering this service will gain you confidence , clients , and cash behind the chair !
For hands-on workshops with SHERRY RATAY > see pages 62
OMG ! ARTISTRY
OLIVIA THOMPSON - @ OMGARTISTRY
Build Your Brand with OMGArtistry : Social Media Strategies and Wellness
SUNDAY 10:30 - 11:30A MONDAY 3:00 - 4:00P
Olivia Thompson @ omgartistry offers an immersive in-person experience designed to elevate your social media presence through a blend of entertainment , education , and engagement . Known as “ The Social Queen ,” Olivia brings her expertise from working with celebrities and leading digital content initiatives to guide participants in revitalizing their personal brands and mastering impactful content creation , including Instagram Reels . This class goes beyond technical skills , emphasizing the importance of mental well-being in managing social media . Olivia introduces simple , logical systems to sustainably grow and maintain online presence , ensuring participants can effectively navigate the digital landscape .
HAIR CUT , COLOR & STYLING
TEXTURE VS RACE
KEYA NEAL -
Understanding Texture Beyond the Curl
SUNDAY 10:30 - 11:30A
Learn how to upgrade your consultation by analyzing your clients hair and using active listening to understand the needs of their fabric . Effectively treat and tend to texture through the understanding of proteins , moisture , and detoxing treatments before , during , or after any service . You will leave with the ability to identify the core characteristics of hair which will lead to the strategic execution for Detoxing , Detangling , & Diagnosing Texture .
Khemical Reaction Texture VS Race
MONDAY 10:30 - 11:30A
Join Keya for this color chemistry class that will blow you away . This session will cover how to consult and identify core characteristics , prep the canvas , analyze the various color categories , when to choose lightener versus color , acid vs alkaline , and choosing the right developer . You will walk away with the ability to consistently and successfully choose the right color tool for any texture of hair .
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