TEXTURE & CURLS
Shag / Curl Cutting
Leaf & Flower featuring Philip Wolff (@ philipwolffhair ) MONDAY 1:30 - 2:30p l ROOM 210C Celebrity stylist , Philip Wolff shares advanced layering techniques for creating effortless texture and movement on both fine and thick hair while using the latest in-salon professional services and hybrid products designed to increase your ticket price without adding time to the appointment .
High-End Blondes – Academy Edit
Social Art House featuring Leysa Carrillo (@ leysahairandmakeup ) SUNDAY 1:30 - 2:30p l ROOM 210D To all my texture and curly colorists who want to offer high-end blonding services to your most demanding high-lift clients without compromising curl pattern , hair condition , and longevity of your work – I have a proven technique I want to share with you that is guaranteed to create multidimensional blondes that last up to 6 weeks ! Join me in the classroom as I demo my signature 3D Blonding technique on a curly hair model and learn how it can be used on every curl type with simple placement and formulation tips . Also , we ’ ll talk business and how this technique can be used to help you attract new clients .
For additional classes with Social Art House > see pages 10 & 37
Are You Struggling with Giving Your Clients the Intricate Loc Styles They Desire ?
PureO Natural Products featuring Alethia Benjamin
(@ thia _ unprecedentedstylist ) SUNDAY 12:00 - 1:00p l ROOM 211A Learn the building blocks to achieve nice clean intricate styles . We will demonstrate 4 main techniques to create endless styling possibilities . We will also give you the product and tool knowledge necessary for a neat clean foundation to begin styling upon . You will know the importance of using the right products to prevent lint and other buildup including dry , itchy scalp . Set yourself apart . Keep your clients in your chair . Largely improve your skills and techniques to offer your clients the neatness and styles they desire .
For additional classes with PureO Natural Products > see page 26
Texture Basics : Styling 101
Texture Vs Race featuring Keya Neal (@ keyaartistically ) SUNDAY 11:30a - 12:30p l ROOM 210B This look & lean in session will demonstrate the basics of cornerstone texture styles including wash-n-go ’ s , twist outs , finger coils , and more . Hosted by Texture VS Race Collaborative Coaches , learn more about the dos ( and don ’ t ) of texture styling and how to service clients with natural hair .
Product Knowledge , The Texture Edition
Loc Artisty Master Class 101
MzLadyLox featuring Latoya Mincey (@ Mzladylox ) MONDAY 3:30 - 4:30p l ROOM 210C Master Cosmetologist and Loc Extraordinaire , MzLadyLox , will educate on the history of locs and how to effectively use techniques that are considered healthier locing methods ( palm rolling , comb twisting , braiding , crotchet , etc ). Attendees will leave this class with more confidence in the ability to incorporate the dos and don ’ ts of loc styling , proper grooming , and maintenance tips .
Texture Vs Race featuring Keya Neal (@ keyaartistically ) MONDAY 3:30 - 4:30p l ROOM 210B Products are for performance , not people ! Learn textured hair product knowledge fundamentals from our Texture VS Race Collaborative Coaches during this look & lean in session . Coaches will walk you through their favorite products , use on textured hair , and how to apply your existing product knowledge to the macro spectrum of texture .
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