Premier Flooring Retailer FF PFR Q317 | Page 66

Did you know LATICRETE Color Kits can also be used in other LATICRETE products to achieve many color options *!
SHOWIN ’ OUR STUFF

Did you know LATICRETE Color Kits can also be used in other LATICRETE products to achieve many color options *!

* LATICRETE makes no guarantee on color match to our grout color card and color tools . This process / method can be used to create a colored adhesive mortar to facilitate the installation of translucent , transparent , opaque glass mosaics and other finishes where cleaning thin set mortar out of the joints is a challenge . Do not use colored adhesive mortar as a substitute for grout . Always conduct a test area to validate performance and results .

PERMACOLOR Select Grout

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® ith PERMACOLOR Select ANY-
COLOR ™ there are no limits on grout color choices Simply choose a Sherwin-Williams ® or Benjamin Moore ® color from their vast color palette and in less than two weeks your customer ’ s design vision becomes reality .
Industry Leading Performance PERMACOLOR ® Select is an advanced high performance cement grout that offers the industry ’ s first dispersable dry pigment solution . PERMACOLOR Select is designed for virtually all types of residential and commercial installations and offers optimum performance on the most demanding exterior or interior applications . Easy to mix , grout and clean , PERMA- COLOR Select is fast setting and is suitable for joints 1 / 16 " to 1 / 2 " ( 1.5 mm to 12 mm ) wide on floors or walls .
PERMACOLOR ® Select Offers the Following Industry Leading Performance Features and Benefits :
• Exceeds ANSI A118.7 and achieves ISO 13007-4 CG2FAW
• No sealing required — equipped with STONETECH ® Sealer Technology virtually eliminates batch-to-batch color variation
• Vibrant consistent color — resists efflorescence
• Reinforced with Kevlar ® — crack and shrink resistant
• Fast setting — ready for foot traffic in 3 hours
• GREENGUARD ® certified — low VOC
Your Business Financials and Operations Improve as Well as Your Customer Service
• Virtually Eliminates Batch to Batch Color Variation — advanced pigment technology is manufactured separately to tight standards thus reducing variation between batches
• Reduce Grout Inventory Value and Waste — carry only the inventory you need and only the inventory you will use
• Reduce Grout Space Requirements — virtually eliminate leftover stock from previous jobs and free up space in your warehouse or truck
• Expanded Color Availability and options with PERMACOLOR Select ® Color Kits — you can easily and inexpensively stock all 40 LATICRETE colors plus the top selling competitor colors ; never miss out on a request from a customer for a color you didn ’ t have
• Reduce Grout Breakage — greatly reduce grout breakage through less handling and moving of inventory ❙
Color kits are available in 80 stocked colors , including all 40 LATICRETE ® colors and the top selling competitor colors . Color Kits can be stored in your warehouse or truck for flexibility .
64 Premier Flooring Retailer | Q3 2017