Q3 2017
2
A Challenging Decision
Scott Humphrey, CEO, WFCA
4
NFWAU’s Digital Badges
Brett Miller, NWFA VP of Education & Certification
8
Three Marketing Must-Reads For Any Retailer
Paul Freidrichsen
8
Wake Up and Join the Present!
Tom Jennings, VP of Professional Development
12
Rewind™ Colorbody Porcelain
Stoneware from Ragno USA
Brain Snacks
14 Six Qualifying Questions to Ask Your Wood Flooring Customers
Courtesy NWFA
18
Do Your Tile Installers Trowel Correctly?
Scott Carothers, Director for Certification and Training, CTEF
20
Don’t Kid Yourself, Customer Loyalty Doesn’t Have to be A Thing of the Past
Lisbeth Calandrino
22
The Supplier–Retailer Connection: Partnerships for Success
Margo Locust, Publisher Fabulous Floors magazine
24
Crystalline Silica Dust? Are You in Compliance with the New OSHA Regulation?
Jeffery W. King, Outside General Counsel for the WFCA
32
Ceramic & Porcelain Tile: Venue to High Style
Annette Callari
38 Showin’ Our Stuff
58 Stop Flying Blind
Chad Ogden, CEO/President, QFloors
60 Flooring Industry Specific Software vs Generic Software: What to Consider
62 Cloud Technology and Your Flooring Store
Scott McGillivray, IT Manager RFMS, Inc.
Premier Flooring Retailer | Q3 2017
1