Precision Medicine Market Growth and Survey, 2018-2028 Precision Medicine Market Growth and Survey | Page 11
Research Scope & BIS Methodology
Figure 1: Research Methodology
Scope Definition
Research Design
Qualitative
Report
Writing
Market Study
Quantitative
Primary Interviews/
Secondary Research Top Down and
Bottom Up Primary &
Secondary Data
Data Validation Data Analysis Data Collection
The market size of precision medicine in $Billion for the year 2017 and 2018 was estimated using a bottom-up approach.
This approach involved the estimation of market revenue for each key player revenue on the basis of product and
technology and summing them up to arrive at the total global number. For calculating the value of products in a year,
the company’s annual reports, press releases, blogs, articles, and white papers were referred to, and the key opinion
leaders with significant experience in this market segment were contacted. While estimating the market growth for each
product over the forecast period 2018-2028, factors such as the developer’s geographic presence, partnerships and
collaborations, products launches, and developments, as well as patents and approvals were considered. For products,
whose no real-time data was available in public domain, personnel from the respective companies were contacted in
order to gain valuable information pertaining to the product in different regions, and their corresponding prices.
The primary sources involve the industry experts from the precision medicine industry including the suppliers, component
manufacturers, device manufacturers, and distributors, among others. The resources such as CEOs, vice presidents,
marketing directors, and technology and innovation directors, among others, have been interviewed to obtain and verify
both qualitative and quantitative aspects of this research study.
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