Digital Strategy is everywhere. Including places you’d never imagine. For years we’ve heard about the “smart refrigerator” that will let you know when it’s time to get more eggs or ice cream, or that the milk is going bad. This year, after decades of computer and kitchen appliance industry hype, Samsung has actually introduced such a product. The Samsung Smart Family Hub Refrigerator (see Consumer Reports review here) will send you pictures from inside the fridge, and let you order your groceries from it. Order, mind you, provided you shop with Fresh Direct or ShopRite. Other retailers will undoubtedly come aboard, but those are the charter providers, along with Instacart and Groceries by MasterCard.
Oh, there’s one more thing: the Samsung fridge plays music. It has built in speakers, playing Pandora or TuneIn Radio. Just what you’d expect from a smart fridge. Right?
Digital Strategy and food go further than just inventory and freshness analysis. And music.
You can 3D print your food, too! Barilla, the Italian company and pasta giant, has been working on 3D printing pasta. This might sound like blasphemy, as pasta is as much an art as it is a food handed down over generations. But the Barilla people see
Whet Your Digital Appetite
by Dean Landsman