On
Our
Cover
Inezia Lisunov and her younger sister Veronika Gusakov, founders of Seattle’s Dreamy Delights Cupcakery.
Table of Contents
Letter from the Editor - Page 4
Patti Smith Build a Good Name - Page 4
Key Traits of Entrepreneurs by Patricia Vaccarino – Page 5
Diane von Furstenberg: Confidence, Power and Women – Page 5
Bezos Center for Innovation by John D Rich, Jr., Ph.D. – Page 6
Pros and cons of five startup finance strategies by Ronald Flavin – Page 7
Being Entrepreneurial Inside the Box by Manny Frishberg – Page 8
Pinchot’s 10 Commandments of Intrapreneurship – Page 9
Knock on Wood by Ashley Murrell – Page 10
The Bird that Ate Search Engine Optimization by Marianne Sweeny – Page 11
Puff’s Preserves Boozy Jam by Ashley Murrell – Page 12
Comedian Wali Collins on being an entrepreneur – Page 13
Paul Dorset on Authors – Page 14
Sweet Fluff: Dreamy Delights Cupcakery by Josue Mora – Page 15
Litographs by Ashley Murrell – Page 16
Mogul Entrepreneurs: The Appetite of Genghis Khan by Patricia Vaccarino – Page 17
Women Entrepreneurs: Would Boudicawear Spanx? by Patricia Vaccarino – Page 18
Velvet Geek by Ashley Murrell – Page 19
StartMark | Lasting Smiles by Zoe Mesnik-Greene – Page 22
Terry Ward: When we pitch well, we win big – Page 24
Spotlight on Brent Brookler and Flowboard.com – Page 26
The Entrepreneurial Mindset by Dean Landsman – Page 28
Everyone’s An Entrepreneur by Andrew Mellen – Page 29
Norma Jean Gaynor: Entrepreneur at 83 – Page 30