PR for People Monthly March 2015 | Page 14

5

In order to achieve wealth, you need to have a profession that actually makes money. We’re still not an inherited-wealth society – that’s only for the children of the 1 percenters. Most people that have achieved wealth have created it for themselves.

People who have been successful as entrepreneurs think that their business acumen will automatically translate to investing, but often that’s not the case.

An experienced registered investment advisor has spent a lifetime devoted to studying the markets and asset classes. Michael Cohn recommends:

1. Understand and embrace that starting to invest early in life pays off.

2. Do not try to micromanage your financial assets on your own.

3. Exercise the same amount of care for your investments that you would give to your professional life.

4. Choose the right experts to manage your money.

5. Do your due diligence for choosing the right experts and the right investments.

Atlantis Asset Management at a Glance

Founded in 1995 by Michael Cohn, Atlantis Asset Management is a fee-based investment firm serving individuals, families, corporations, trusts and foundations. The clients of Atlantis are a mix of family trusts and foundations (60 percent), corporations (10 percent) and high-net-worth individuals (30 percent). Overall, Cohn’s firm serves clients in 30 out of 50 states, and yet the majority is located on either the east or west coasts. Atlantis Asset Management is composed of 80 percent money managers – people who have a wealth of experience managing money.

Great Tips

to Achieving

Wealth