PR for People Monthly August 2021 | Page 16

Another change was the newfound appreciation of some of those who work in day-to-day occupations, part of life as we know it. The focus and awareness of what they do, its importance in our lives, became crystal clear.

•Bulk Delivery People – by rail or across the Interstates, then via trucks to your local grocers and pharmacies

•Package Delivery People – UPS, the Amazon delivery people, FedEx, other carriers

•Food Delivery People – by car, on a bike, a scooter or on foot – Pizza or Chinese Food guys became stars, heroes, amid the pandemic

•Your Local Letter Carriers (Postmen & Women) “Neither rain nor sleet nor snow …” And now, “nor pandemic”

•People Who Stock the Shelves – at groceries, pharmacies, bodegas, retail, etc. Especially at hospitals; the linens, the PPE supplies, the cleaning supplies, etc.

•The Administrative Staffers at hospitals, police and fire stations, and other places that stayed open during the pandemic, offering vital, essential services

•Farmers Market People – you saw them maybe once a week. Then, the pandemic hit, so not at all. How are they doing? Will they be back? How did they take care of their farms? Merely missing them and others absent or unavailable during the pandemic brought about new levels of acknowledgement, recognition, gratitude.

Everyone has a story to this effect. Think of it as you read this. The people at whoever or whatever your ISP is – enabling you right this moment as you read this – enabled you all through the lockdown and Covid Crisis to have access to the internet. Perhaps your connectivity was via mobile. The people behind the scenes there, too, made that connectivity possible. Those people, men and women alike, are engineers. In many cases engineers are the backbone of operations. They tend to be invisible, but they are definitely essential.

Nameless, faceless, these electrical engineers, chemical engineers, computer engineers, mechanical engineers, civil engineers, keep the world functioning. Some are White Collar. Then there are all those other color collars: Pink, Blue, Yellow, Purple, Grey. As the brilliant philosopher Casey Stengel said before Congress, “You could look ‘em up.” That would make for some good water cooler, er, Slack or Zoom, conversation.