PR for People Monthly August 2012 | Page 3

Letter from the Editor

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Dear Friends and Colleagues: Greetings!

Fleeing the fascism and corruption of Sicily, Grandpa Joe Vaccarino entered the US through Ellis Island. He lived on Mott Street in New York's Little Italy, which is now part of Chinatown. Back in the day, Grandpa Joe hung out on the street. He played kick-the-can and bocce ball. Eventually, he moved uptown to the Bronx and later to Yonkers. He was a money lender, a spalloni, one of those who moves money. A man of honor. La Stessa Cosa. By the standards of today, he would simply be called a hedge fund manager.

order. Some people are throwing out all of the old ways of doing things. Others are stubbornly resistant to the changes taking place and insist on doing the same old things the same old way, even when it is clear that these methods no longer work, when a more prudent course of action is finding the right way to blend the old with the new. A new populism is rising, and now, more than ever, there is a great need to help one another.

Grandpa Joe was part of the immigrant culture that made New York City great. His friends were from all walks of life and came from all religions and ethnic groups. He lived the following creed: I help you. You help me. We all rise together.

Now we are all strangers wandering in a strange land. The changing global economy has made us immigrants in the new world

PR for People®® The Connector is one more way we are helping people to help one another. Each issue will feature our clients who are doing amazing things in this world and ought to be recognized for their outstanding work. Join us for each issue of our new interactive magazine that tells the greatest stories for the times we are living in.

"I help you. You help me. We all rise together."