PR for People Monthly APRIL 2016 | Page 4

LETTER from the EDITOR

Dear Friends and Colleagues: Greetings! If you Google “What is your home?” Google responds by giving a page of listings to websites, mostly realtors, that will calculate how much your home is worth. Google’s keenest algorithms and search rankings are based on money. Not to blame Google, it only mirrors what is important to most of us. You’re only as good as your last home valuation, and the home you create has a lot to do with your financial worth.

In this issue of The Connector, we look at the concept of home in different ways. First, we have our feature story about Ned Halilovic, who fled war-torn Bosnia to make his home in America. We also take a look at what it means to be homeless in Seattle, where the number of homeless people is greater than the numbers of homeless in other cities of the same size. Editor Manny Frishberg and I visited the newest Tent City sanctioned by the city of Seattle.

On the Towne casts a critical eye at the nouveau riche luxury apartments that have become the new brand icon for the Seattle housing boom We take a look at the best neighborhoods to live in Northwestern Pennsylvania and why one woman couldn’t wait to move back home to Erie. In Boston, we look at an uncommon family who blends their love for one another with their love of art.

Home is my place to live, to love, to work, to find refuge in, and to lay my head down at the end of the day. There is no more important honor that I can offer you, than to invite you into my own metaphorical concept of home, which is to invite you to read the fine work we are doing in The Connector. Welcome and Happy Spring!

- Patricia Vaccarino

Full Disclosure: I met Ned Halilovic at First Citizens Bank while I was doing business banking. When I learned he had survived Bosnia and made a new home in America, I thought his story should be shared with the world. He is not a client of Xanthus Communications or PR for People®.