Duration – 1 year full time

– 2 years part time

Entry requirements

A second-class honours degree in a relevant or related subject , which includes some element of marketing , or equivalent professional experience and / or qualifications , such as the Chartered Institute of Marketing .

UK / Channel Islands fees

Full time : £ 11,400 Part time : £ 5,700 ( per year )

EU fees with our Transition Scholarship

Full time : £ 11,400 Part time : £ 5,700 ( per year )

International fees

Full time : £ 17,900 Part time : £ 8,950 ( per year )

Advance your knowledge of marketing and develop the skills to apply data analytics in a marketing context in a marketing context and uncover insights that help businesses create value for customers .

Take your marketing knowledge to the next level and prepare for a career in the growing world of insight and analytics . Learn how to take information , analyse and interpret it , forecast future market and consumer trends , and make it actionable . Discover how to measure performance of marketing campaigns and uncover opportunities for boosting marketing performance . Gain a rich understanding of customers , and understand competitors .

Develop your knowledge and practice in key marketing disciplines , such as consumer insights and analytics , social media marketing , competitor research and data science . Investigate search engine optimisation and innovative tracing systems like those using Blockchain technology . Understand the algorithms used to power the success of companies such as Amazon and Netflix . Graduate with the know-how and practical experience to act on the right data insights , at the right time , to keep businesses agile .

EXAMPLE MODULES

– Digital Strategy and Leadership

– Consumer Insight and Analytics

– Contemporary Issues in Marketing

– Project Management for Marketing

– Data Science for Marketing

– Advanced Marketing Analytics

– The Collaborative Marketing Project

CONTACT TIME

Drive forward your project management career , building on your business and management experience .

Explore the principles and practice of successful project management . Investigate topics including strategic and practical approaches in different business environments , and discover the influence of effective project management on any organisation .

Examine key project management themes including budgets and commercial management , people management and risk , and learn to apply your new knowledge in the workplace . Benefit from free student membership of the Chartered Association for Project Management ( APM ) and attend APM webinars and events to develop your knowledge and professional network . Study on campus in short blocks so you can complete your studies around your current commitments . Graduate with the tools you need to become an effective project manager in any size or type of organisation .

EXAMPLE MODULES

– People Management and Risk

– Project Environment and Planning

– Managing Programmes and Portfolios

– Project Management Case Study Investigation

– Project Investigation and System Methods

– Budget and Commercial Management

CONTACT TIME

You can study on campus on a block basis for short periods of time during the year , giving you the ability to stay on campus for a shorter period of time than many other postgraduate degrees , so you can complete your studies around your current commitments .

Duration

1 year full time ( January or September start )

Entry requirements

A second-class honours degree or equivalent , or sufficient evidence of both relevant work experience and academic potential to achieve the award .

UK / Channel Islands fees Full time : £ 11,400

EU fees with our Transition Scholarship Full time : £ 11,400

International fees Full time : £ 20,600

Accredited by the Association for Project Management ( APM ).

WHY PORTSMOUTH

OUR RESEARCH

REWARDING CAREERS

SECURING YOUR STUDIES

COURSE INFORMATION

USEFUL INFORMATION

You can expect around 12 hours teaching time each week ( six hours part time ).