Portfolio. BHSAD FutureCasting | L5, Product Lifestyle & Futures | Page 38

39 gender noncon- “ forming I really dislike when products are gendered that don’t need to be.. I was in middle school, and my mom wouldn’t let me get them [glasses] because they were in the men’s sec- tion. They are just GLASSES! Megan, 20 “ I think the issue is not that gender-neutral fashion seems to lean towards ‘boy’ 38 “ People are used to putting things in a box. If it’s not ‘feminine’ then it’s definitely “ Seeing feminine males is trig- gering for consumers, where- as a woman dressed in a suit clothes, I think the problem boyish. Without knowing that or masculinely can still be lies in people’s perception of both things can make ONE, taken seriously, if not more ‘boy’ and ‘girl’. without having to separate it. serious. She can just mean Hannah, 18, from New York Sthefania, 22, from Venezuela business, without it alluding to her sexuality. Katya, 20, from South Africa