Seasonal Ethnic Celebrations at Disney California Adventure
into Disney traditions that may be complementary or supplementary and incorporated with other ethnic traditions . Perhaps the successes of these ethnic holiday celebrations have contributed to increases in attendance and popularity at Disney California Adventure and further driving future business decisions by the Disney Company regarding the profitability of seasonal ethnic inclusivity at its parks ; however , the Disney Company has not publicly released such granular statistics to support my conjecture .
Ultimately , Disney California Adventure is just one cog in the grand scheme of things that comprises the Disney Company as a business and corporation . As such , the Disney Company and DCA are firstly beholden to their board and shareholders that are mainly driven by profits and secondarily by political and demographic trends . Diversity Resource Groups ( DRGs ) have swayed , at least temporarily , in favor of ethnic and cultural diversity to guide internal policies and external ethnic celebrations that just so happen to be potentially lucrative for profits and attendance . While Festival of Holidays suggests a resurgence of multiculturalism at DCA , nationwide there continue to be trends of conservatism and nationalism , as well as growing ethnic and religious tensions .
In contrast to the built-to-last park features like Cars Land and those that are semi-permanent features seen with billboards at Paradise Pier , ethnic celebrations and festivals at DCA , like the cultures they represent , are more fluid , dynamic , and changeable . Disney DRGs are internal tools that the Disney Company uses to reflect changing internal and external representations of ethnic groups at such events . Local contexts and demographics often form the basis for ethnic and panethnic interpretations that DRGs may then run through Disney lenses to translate into Disney-appropriate celebrations . Both Celebrate Gospel and Festival of Holidays ,
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